The First Three Steps that must be Followed when Starting any Mobile App Project
                     The First Three Steps that must be Followed when Starting 
any Mobile App Project
Did you know that, according to Statista, The average adult spends more than four hours 
on their mobile phones every day, 88% of that time using apps.
With all that usage, along with the fact that a new mobile app is being pumped into the 
marketplace every 8 seconds, it’s no wonder why people spend so much time using apps. 
Ten years ago, people spent 10% of their day using apps and 90% making calls. Today, it’s 
the exact opposite. Today’s tech-savvy customers expect out-of-the-box apps along with 
the best possible experience from the UX/UI developed through their mobile app 
development companies. In addition, consumers demand ease of use, advanced features 
and of course, value.
So, how do you ensure that your mobile app meets your target audience’s expectations? By 
following these steps!
The First Three Steps
While   your   mobile   app   development   strategies   can   vary   wildly  depending  on   
your company’s  business  goals  and  economic  factors  (size,  goals,  user  journeys,  
industry segment, customer types, etc.), these steps apply to every project, regardless of 
size and scope.  The steps include (1) Analyzing User Requirements and Market Demand, 
(2) Defining the User Experience and (3) Building your MVP or MSD.
1. Analyzing User Requirements and Market Demand
To have any chance at success with your project, the first step toward making your mobile 
app successful is understanding what your target audience expects. Are you building an e- 
Commerce or m-Commerce mobile app, or maybe you are building an enterprise mobile 
app for your in-the-field sales teams, or maybe you are a plumbing services company, and 
you want to create an automated service app for your plumbing and sales staff? Whatever 
the solution, you must analyze user requirements and market demand. This will help you 
tailor your app to the specific requirements of the end-users.
Here are some tips to analyzing user requirements.
* Information Gathering: This step should involve gathering background information about 
your target audience and how they will interface or consume the mobile app. This often 
includes  internal  interviews  with  company  staff,  stakeholders  and  management,  but  
can also include surveys sent out to vendors and customers for direct feedback.
*Needs Identification: Once having completed gathering user requirements for your target 
audience, you should identify what your user’s want. “Need to have” versus “want to 
have”, are,  in  the  software  sector,  two  very  different  things.  It’s  critical  that  when  
conducting surveys, holding focus groups, conducting interviews, and talking with 
employees and staff, that you are specific in determining whether  the requirement is a 
“want”  or a “need”. A failure to make these distinctions can have a significant impact on 
development time, costs and launch.
*Requirements Validation: Once needs and wants are identified, it’s time to validate and 
refine the project’s requirements into a succinct set of programming and use-case 
scenarios. For these sessions, it’s important that you include your mobile app development 
vendor to take advantage of their expertise.
*Categorization of Requirements: This step involves categorizing user requirements into 
key  needs,  wants,  usability  requirements,  and  organizational  requirements,  putting  
them into  their  respective  “buckets”,  and  then  deciding  where  the  lowest  hanging  
fruit  is  and then putting a development plan in motion and going to work.
2. Defining the User Experience
Given  the  number  of  apps  being  released  each  day,  the  User  experience  has  
become increasingly more important, and is often the determining factor of whether an 
application succeeds  or  fails.  If  your  app  is  confusing  or  difficult  to  use,  you’ll  see  
high  uninstall  or abandonment rates. As a result, regardless of your application type, you 
will need to ensure that  your  app  provides  the  best  possible  User  experience  for  
every  user,  which  requires investing the time and energy into creating a solid UI/UX 
design.
Here are some tips to help you improve the user experience of your mobile app:
*Minimize cognitive load.
*Eliminate any possible friction points during task completion.
*Enable and follow JavaScript polyfills to maximize current web technologies against older 
browsers, to the masses.
*Ensure that every individual element, such as images, frames, and videos, are organized 
and optimized in a perfect ratio.
*Fix  the  width  size  so  everything  can  be  output  correctly,  whether  viewing  the  app  
in landscape or portrait mode.
3. Building your MVP or MSD
There  are  many  ways  to  create  a  Minimum  Viable  Product  (MVP)  or  Master  Scope 
Document  (MSD).  Both  can  be  created  using  three  different  mediums.  These  include
“paper”,  “digital  display”   or  “prototyping”.  Yes,  you  heard  it  correctly.  We  still  use 
whiteboards and  even  a plain  piece  of paper to sometimes  chart  out user  journeys  
with applications, and it works just fine. Southwest Airlines was conjured up on a cocktail 
napkin in Dallas, Texas. If it can work for them…it can work for you. Digital Display involving 
using some type of wireframing tool, whether online or off, to create wireframes, and in 
making a choice, you have to look at whether you need “low-”, “mid-” or “high-fidelity” 
wireframes. The scope of MVP’s and MSD’s are well beyond this article, and yet, this is 
often the most misjudged and misunderstood aspect of mobile application development. 
Before venturing down “the path”, you need to talk with your Mesa mobile app 
development company to hone in on (a) what type of wireframing is needed, (b) in what 
capacity it’s going to be used to sell to stakeholders or investors and (c) what it is going to 
costs. Prototyping is the third option. It’s the most expensive, it takes the longest to 
complete, but as you’ve likely guessed already, it works beautifully. Nothing sells better 
than putting a stakeholder in front of a computer screen and allowing them to use a 
working prototype of the mobile technology before writing a single line of code.
Wrapping Up
Turning ideas into working technology takes time, energy, resources and most importantly, 
patience. To be successful, you must not only know the rules of the game, but the steps, 
and deciding  to  follow  them,  and  when  following  the  steps  discussed  in  this  brief  
article, whether for Android, iOS, or the Microsoft mobile platform, your chances of success 
rise exponentially.
When considering a mobile app development company for your project, consider Mesa 
Bizz. We have clients right here in Mesa, as well as clients across Arizona. Give us a call at 
623- 845-2747, and ask to receive our company history, letters of recommendation, case 
studies and also be sure to ask us about launched, working mobile apps for clients right 
here in Mesa, Arizona.
Contact Details: MesaBizz
Address: 4904 South Power Road, Suite 105, 
Mesa, Arizona 85212, USA
Phone No: +1-623-845-2747
Email: [email protected]
Website: https://www.mesabizz.com