Digital VS Offset Printing
                     Digital VS Offset Printing
Process What to Choose
In the printing 
industry, many printing 
processes are used to 
meet customer 
demand. Among the 
most used are 
offset printing and 
digital printing. Both 
have their advantages 
and allow qualitative 
prints of printed 
media.
OFFSET PRINTING: AN IDEAL PRINTING 
PROCESS FOR LARGE PRINTS
HOW DOES Offset printing is a printing technique in 
its own right. Indeed, this technique has a 
OFFSET complex and unique operation. Offset 
PRINTING printing is a mechanism made up of three 
WORK? cylinders, all of which have their part to 
play in printed matter. On the first 
cylinder, a flexible aluminum plate is 
present to represent the image of the 
visual on the plate. The second cylinder is 
made of a layer of rubber gum to 
accommodate the image to be printed on 
the paper. Finally, the last cylinder 
reproduces the printing with great 
precision and in high quality. The paper is 
thus pressed on the rubber cylinder to 
make the visual appear on the support.
THE ADVANTAGES Offset printing is a printing process 
that offers many advantages. 
OF OFFSET Indeed, this printing technique 
PRINTING makes it possible to reduce costs 
for all high-volume printing. For 
example, for newspaper printing, 
offset is the most suitable printing 
technique. In addition, offset 
printing provides high quality 
printing thanks to the precision of 
these three cylinders. The prints are 
made on large format sheets. Thus, 
it is possible to print many visuals 
on the same sheet. It is therefore a 
real asset for professionals in order 
to reduce printing costs.
Digital Printing
AN IDEAL PRINTING PROCESS FOR SMALL PRINTS
Digital printing is a popular printi
Digital printing is a popular printing process in the 
printing industry. Indeed, this type of process is 
regularly used by professionals and individuals to 
print documents. Using computer data, it is 
possible to print media quickly and in high quality. 
This type of printing is used every day whether in 
the office or at home. This technique appeared 
thanks to the evolution of computing. With this 
process, there are several types of printing such 
as, for example, printing with liquid ink jets, fired 
inks or even powder inks. Inkjet printing is 
preferred for vinyl printing as it naturally penetrates 
the fibers of the backing.
THE ADVANTAGES 
OF DIGITAL 
PRINTING
This printing technique has 
many advantages. Indeed, 
it is ideal for optimizing 
printing times, for printing 
media in small quantities, 
for reducing costs but also 
for its ease of printing.
WHAT ARE There are two types of 
printers for digital printing 
THE namely laser and jet. The jet 
printer is the most common 
DIFFERENT as it is a printer found in 
TYPES OF offices or at home. The 
cartridges are made of liquid 
PRINTERS ink. Rather, the laser printer 
FOR DIGITAL is used with a powder ink that settles on the paper and 
PRINTING? adheres the paper in a single 
pass.
Offset or Digital Printing: What to 
Choose
Depending on the printing 
needs of your customers, it 
may be worth choosing 
between offset printing or 
digital printing. For example, 
for large-run printing such as 
magazines or newspapers, 
offset printing is a good 
addition to reducing printing 
costs. However, if your 
customers want to print 
business cards or other 
printing media then digital 
printing is recommended and 
makes it easier to print the 
media in a timely manner.