Illustration in UI
                     Illustration in UI
What Is Illustration?
Basically, illustration is a visual interpretation of a 
particular concept, text or process. It’s an image that 
aims at supporting, clarifying or even extending the 
ideas that people get from the other source of 
information, most often given in the form of the text. 
The word itself means “throwing light on something” 
so its main purpose is to help the viewer understand 
or imagine something better.
Through the years, illustrations have been integrated 
into diverse print stuff like books, magazines, 
newspapers, posters, flyers, educational materials. 
Later, the field got a new breath with cartoons and 
video production. And quite recently, new 
technologies and tools pushed the limits opening the 
time of digital illustration. 99effect
Describe concepts
Sometimes it might be hard to describe a concept using 
only words (especially, if it’s an abstract concept). 
Illustrations have a natural power for clarifying things 
and designers can use this property. For example, 
Basecamp uses illustrations to demonstrate the 
everyday problems of modern business. The message 
won’t be so compelling with words only.
User reached a goal
Animated illustrations which appear on a screen at the 
time when users achieved a goal can evoke a feeling 
that users achieved something significant. Eymockup
Engage the User Through Their Journey
Whenever a user interacts with a website or user 
interface, they’re looking to accomplish a specific task. 
The steps they take to achieve that task forms their 
user journey. Designing interfaces in a way that 
improves the user journey (and hence, the user 
experience) is achievable through the use of UI 
illustrations.
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