The Importance of Google AdWords Management Services
                     The Importance 
of Google 
AdWords 
Management 
Services
SEO (Search Engine 
Optimisation) is required in 
order to appear first in a SERP 
(Search Engine Results Page), 
but SEO can be a long-term 
approach to achieving higher 
rankings. So, how can this 
process become faster? The 
answer is with Google 
AdWords management 
services from Newpath Web, a 
full-service digital agency in 
Melbourne.
A Higher ROI
There are many marketing strategies 
out there, however, you are only 
charged when users click on your ad. 
This creates a much higher ROI 
(Return on Investment) that cannot 
be achieved with traditional 
marketing strategies. All you have to 
do is simply agree to a budget and 
begin your PPC (Pay Per Click) 
campaign. Once enough users have 
clicked on your ads and the budget 
runs out, you can easily top it back 
up and resume your ad campaign.
Get More Results
Google AdWords management 
services is an incredibly effective 
way of generating more traffic to 
visit your website, which results 
in more leads. By setting up your 
campaign to target specific users, 
it will only show your ad to the 
relevant or targeted audience 
market. Essentially: your ad 
displays when a user is searching 
for a relevant or exact product or 
service that your business offers.
Track Your Results in 
Real-Time
With Google AdWords, you can track 
your results in real-time. This is a 
game-changer as traditional forms 
of marketing meant that you had to 
wait until the campaign had finished 
to then assess the results. The 
dashboard in Google AdWords 
provides plenty of real-time data as 
to how your campaign is tracking.
Incredibly 
FThlee gxreaibt thleing about Google 
AdWords is that it’s highly useful 
for any size of business. Any 
company can benefit from using 
Google AdWords management 
services, whether a global 
corporation, a large business, an 
SMB (Small to Medium-sized 
Business) and even freelancers or 
start-ups. It is also highly 
compatible with various software 
systems and marketing 
platforms.
Highly Customisable
Not only can you track and view 
your campaign results in real-time, 
but  you can also make any changes 
on the go in real-time as well. You 
can easily change the locations of 
where your ads display to target a 
specific type of audience, change 
the copy or message depending on 
the results of the ad, adjust the 
budget amount and much more.
Get to Know Your 
Target Audience
Google AdWords is ideal for gaining 
a much deeper insight into who 
your target audience is and what 
their habits are. From tracking your 
campaign data, you can gain 
insight into the most effective 
locations to target, what keywords 
they are searching for to find a 
certain product, the time of day 
they are more likely to be online 
and much more.
Get in Touch with us
Level 14, 330 Collins Street Melbourne 
Victoria 3000 Australia
+61 1300 761 806
[email protected] 
https://www.newpathweb.com.au