Call center identity verification solutions are just as important in a call center environment the same way that they are online. Delivering a satisfying customer experience over the phone can be a make or break opportunity for your organization. Whether you are dealing with new or existing customers, they are likely to do business with you tomorrow if they trust you today. However, with incidences of identity theft and fraud on the rise these days, it is imperative that you establish new and innovative ways for protecting customer identity and conveying trust.