OOH Campaign Case Studies from Leading Indian Brands


Oohaudit1064

Uploaded on Sep 2, 2025

Explore successful Out-of-Home (OOH) advertising campaigns by top Indian brands. Learn proven strategies, creative placements, and the impact of verified media monitoring and OOH audits on campaign ROI and audience engagement.

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OOH Campaign Case Studies from Leading Indian Brands

Success Stories from th e Branding World Real-world insights into the opportunities, challenges, and outcomes of working with leading brands across diverse Out-of- Home campaigns. Care Insurance Ooh Cam paign Audit & Monitoring Campaign Scope Key Issues Audited 1,600+ sites across UIdneinnsttaillfiede dscreens and poor India using geospatial tools ad visibility flagged through and tamper-proof technology comprehensive audits Outcome Client identified key areas of non-performance and took immediate corrective actions M3M Ooh Campaign Audit & Monit oring Challenge Leading real estate developer needed better control over OOH branding campaigns across Delhi-NCR Solution Regular audits identified issues like unauthorized media and poor installations Results • 100% visibility across campaigns • Improved brand consistency • Higher ROI on advertising spend Bubna Advertising: OOH Media Monitoring Scale of Operations Managing over 150,000 outdoor media sites across India Solution Developed • Custom-built mobile app for audit & verification • Centralized dashboard to track compliance • Reduced pilferage and ensured accountability PMUY: Nationwide Public Awareness WCe asupmportepd thae giogvernment's flagship clean cooking fuel campaign, Pradhan Mantri Ujjwala Yojana, with a nationwide effort. Field Teams Data Collection Impact Temporary workers leveraged our Gathered site-level data across the Ensured the campaign's message technology to perform on-ground country effectively reached its target audits audience nationwide