Sales Performance Management (SPM) Market
                     SALES PERFORMANCE MANAGEMENT (SPM) MARKET
The global sales performance management market size was 
valued at $1.8 billion in 2021, and is projected to reach $7.4 
billion by 2031, growing at a CAGR of 15.2% from 2022 to 2031.
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Sales performance management (SPM) solutions are a collection of operational 
and analytical functions that automate and integrate back-office operational 
sales operations in order to increase operational efficiency and effectiveness.
Incentive compensation management, quota management and planning, territory 
management, advanced analytics, and gamification are some of the SPM capabilities.
Impact of Covid-19
It has positively impacted the adoption of sales performance management 
solutions due to the lockdown imposed by governments of different countries. 
Companies are focusing on emerging technology such as AI-powered 
  1 solutions, automation, and cloud-based sales performance management 
(SPM) solution across industries such as BFSI, healthcare, and IT & telecom 
to perform contactless operations. 
This factor further creates demand for sales performance management 
  2 (SPM) solutions, which drives the global adoption of the sales performance 
management market
Market is segmented into By Solution Type
1 2 3 4
Incentive Territory Sales Planning Sales 
Compensation Management and Monitoring Performance 
Management Analytics and 
Reporting
Segmentation 
By Region 
North America U.S., Canada
Europe U.K., Germany, France, Spain, Italy, Rest of Europe
Asia-Pacific China, Japan, South Korea, India, Australia, Rest of 
Asia-Pacific
LAMEA Latin America, Middle East, Africa
Leading Market Players 
Optymyze
Iconixx
SAP SE
NICE Ltd.
Anaplan
Oracle Corporation
Obero Inc.
Salesforce.com
Callidus Software 
Xactly Corporation
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