Digital Signage Market
                     Digital Signage Market
Set to Exceed USD 34.9 Billion by 2026 | CAGR 8.3%
“Digital Signage Market [By Display Technology (LCD, LED, 
Projection); By Type (Digital Posters, Kiosks, Transparent 
LED Screens, Video Screens, Video Walls); By Component 
(Hardware, Software, Services); By Installation (Indoor, 
Outdoor); By End-use (Banking, Corporate, Education, 
Healthcare, Retail, Transportation, Hospitality, Government, 
Others); By Regions]: Market Size & Forecast, 2018 – 2026”
Digital Signage Market Estimate & Forecast to 2026
According to a new study published by Polaris Market Research the global digital signage market is 
anticipated to reach USD 34.9 billion by 2026. Digital signage helps the companies to promote their 
products and services using creative ideas, thus reaching out to a large number of audiences at a single 
time. Digital signages uses audio visuals, thus eliminating the need for printed materials. They are also 
used for information sharing with the help of self-service kiosks and information kiosks. Different industry 
verticals are adopting to this technology, owing to its cost effectiveness and due to the ease of content 
sharing. The data on digital signages can be shared simultaneously to different screens installed at 
different locations, thus reducing the time and cost and helps in providing better control over the data 
displayed. Due to these advantages, the market for digital signage is projected to gain traction over the 
forecast period.
 
Displays play a major role in the overall digital signage market. Display technologies such as LCD, LED 
and projection are widely used. Currently the market for LCD is high, however with the growing adoption 
of LED display panels, the market for LED display is anticipated to gain traction during the forecast 
period. This is majorly due to the flexibility, brightness and clarity which these LED screens provide. There 
are different types of digital signages which are being used in the market which include transparent LED 
screens, video walls, video screens digital posters and kiosks.
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Digital Signage Market Scope
By Display Technology  By Type By Component By Region Report Attributes
 LCD  Digital Posters  Hardware  North America  Historic year: 2015-2016
 LED  Kiosks  Software  Europe  Base year: 2017
 Projection  Transparent LED Screens  Services  Asia Pacific  Forecast Year: 2018-2026
 Video Screens  Latin America Middle East  Revenue ((USD Billion)
 Video Walls & Africa 
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Digital Signage Market Estimate & Forecast to 2026
Digital signage components which include hardware, software and service are also gaining a good 
traction in the market. Hardware is one of the crucial component for digital signage, since it is used for 
displaying the information. This hardware is expensive and majorly include screens, connectivity 
hardware and sensors.
Retail sector is one of the largest adopter of the digital signage technology followed by banking, 
transportation, government and hospitality industry. This adoption by the retail sector is due to the 
increasing need and requirement of the retail stores to promote their products, service, offerings in a 
more attractive way to attract more customers. Along with this sector, the transportation vertical 
incorporates the use of computerized advertising and screens at airplane terminals, railroad stations, 
metro platforms, and transport stands. Furthermore, the digital screens are additionally utilized on the 
streets, over and inside taxis, public transport systems, and on terminals for information sharing as well 
for advertisements. This increased usage and application in different verticals is boosting the global 
market for digital signage.
                                                                       
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Digital Signage Market Size
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About Us
Polaris Market Research is a global market research and consulting company. The company 
specializes in providing exceptional market intelligence and in-depth business research services 
for our clientele spread across different enterprises. We at Polaris are obliged to e present across 
the industries of healthcare, technology, semi-conductors and chemicals among various other 
industries present around the world. 
We strive to provide our customers with updated information on innovative technologies, high 
growth markets, emerging business environments and latest business-centric applications, 
thereby helping them always to make informed decisions and leverage new opportunities. Adept 
with a highly competent, experienced and extremely qualified team of experts comprising SMEs, 
analysts and consultants, we at Polaris endeavor to deliver value-added business solutions to our 
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