DIGITAL MARKETING
                     
What is Digital
Marketing  Benefits of 
Digital
Marketing
What Does Digital Marketing Consists 
of  Search Engine Optimization
Social Media 
Marketing  E-Mail 
Marketing
Digital Marketing is a term for the  
marketing of the products and 
services  using digital technologies, 
mainly on the  internet but also 
mobile phones, display  advertising, 
and any other digital  medium.
Impactful  
Time & Effort 
saving
Economica
l  Instant 
Feedback  
Flexibility
Real Time 
Analysis
SE
O  
SE
M
EMail  
Social 
Media
Content 
Marketing
Brandin
g  Web 
Design
App 
Development
Search engine optimization (SEO) is the 
process of  improving the quality and quantity 
of website traffic  to a website or a web page 
from search engines.
The art & science of optimizing your 
website  both internally & externally so 
that it ranks
higher in the natural / Organic listings of 
a search engine.
Social media marketing is the use of 
 social media platforms and 
websites to  promote products and 
services. Social  mediamarketing 
provides companies  with a way to 
engage with existing  clients and 
reach the new ones while  allowing 
them to promote their desired  
culture, mission or tone.
E Mail marketing is the act of 
sending  commercial message, 
typically to the  group of people 
using Emails.
It involves using Email to send  
advertisements, request 
business,  sales or donations.