Alexa For Residential The New Player In The Smart Home Market!
                     Alexa  For  Residential:  The  New  Player  In  The
Smart Home Market!
Move over, archaic traditional homes! Amazon is now looking to get into property management
with its all-new Alexa service, Alexa for Residential, that makes it super easy for property owners
to set up smart home experiences in their buildings. Launched in September 2020, this new
service  from Amazon offers  tenants  a  smart  home that’s  ready to  move into,  and is  Alexa
enabled for the ultimate user experience.
Statistics from the National Apartment Association show that 84% of renters would prefer an
apartment that is set up with smart home features, and 61% are even willing to pay a monthly
fee for the conveniences this will provide. With Alexa for Residential, property managers can
easily configure the smart home experiences across their buildings—and residential tenants can
walk in with no device set up or personal account required. What’s more, though the features are
managed for them, their privacy is completely maintained as the property owners will not have
any access to their data. Whenever the tenant moves out, the property owner will be able to
reset the devices to the default setting. A win-win on both sides!
As Amazon explained in a blog post, “Alexa for Residential also allows property managers to
offer custom voice experiences that go beyond the walls of their apartments. From the moment
they  move  in,  residents  can  control  their  apartment’s  smart  home features,  set  timers  and
alarms, get the weather, news and more from the Echo device in their unit—all using just their
voice.”
Property managers can create customised Alexa skills for every unit, so that the tenants can
manage their rent payments, call for maintenance requests, reserve special common amenities,
and  so  on.  They  can  also  make  use  of  Alexa-enabled  devices  in  vacant  units  to  answer
frequently asked questions, show the apartment through self-guided tours, or highlight smart
home features through a demo.
The best feature of Alexa for Residential is its convenience and ease of usage. Without having to
purchase, configure and set up their own Amazon account, residents can just start using these
smart home devices at once, the moment they move in. Alexa will cheerfully wish them a good
day, play the news and weather reports, or control the temperatures, just by asking! If they wish
to take fuller  advantage of Alexa, they can link their  own Amazon account and manage the
devices using their own Alexa app on their smartphone.
Some of the first home integrators to use Alexa for Residential are IOTAS, STRATIS IoT and
Sentient Property Services. It is expected that very soon they will be opening up many smart
apartment residences across the U.S.
The larger picture? This is just a small part in Amazon’s Alexa-everywhere strategy that was first
conceptualized in 2017. We can soon expect to see an entire ecosystem of smart home devices,
that are centred around Amazon’s Echo smart speaker family.
Liron  Torres,  Head  of  Smart  Properties,  Amazon  Alexa,  voices  the  collective  vision  of  the
company. “Our vision was to create a service that makes having an Alexa-enabled home
accessible  for  anyone,  regardless  of  whether  they  rent  or  own their  home,”  he  says.
Amazon looks forward to expanding the smart home experience to more apartments across the
US.
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