New Build Interior Design
                     7 Ways to Add Character to Your New Build with Interior Design
Never underestimate the power of great lighting!
Spotlights, on dimmers, have their place — but that place is not 
everywhere! Feature lighting brings so much character and interest 
to a home and can really bring a space to life. For new builds and 
rentals we focus heavily on lighting design to maximise the look of 
the space and create mood. This is one area where you don’t want 
to scrimp, because there’s nothing more depressing than seeing a 
solo undersized shade hanging in a room, let alone a bare bulb.
Add character with 
colour
The benefit of new builds is 
(generally) the walls are 
flat, the plaster is smooth 
and the corners are 90 
degrees. So far so good. 
But this can translate to 
plain white boxes. To be 
honest anything other than 
Pure Brilliant White (too 
stark) or Magnolia (Do I 
even need to explain?) and 
you’re halfway there, soft 
neutrals? Great. Heritage 
colours? Great. Even bolder 
choices, within reason of 
course, will make your 
property
Heritage Touches
Buyers love the 
convenience of a new 
build, but it doesn’t mean 
they want to forgo 
features such as 
fireplaces, which really 
add a focal point as well 
as warmth to a property. 
Simple panelling or a 
more intricate skirting 
board choice can also 
help add depth, texture 
and character to spaces 
that are otherwise simple.
Focus on the detail
A blank canvas can be 
great for buyers to not be 
put off by a previous 
owners design choices 
(or excess stuff) but 
when there’s no furniture 
to really build the dream 
it can be tricky to 
imagine yourself living in 
a home. It’s then you 
start to focus on other 
things…which might 
seem like insignificant 
details.Door handles, 
ironmongery, sockets, 
switches, all of these 
things are now the focus 
of a buyer’s attention, so 
they need to be great 
quality and thoughtfully 
designed.
Bespoke Details
A new build room can 
often feel soulless, adding 
bespoke built-in elements 
such as media units, 
wardrobes, pantries etc all 
add character and add up 
to value in a buyers mind. 
The cost of wardrobes can 
run to thousands for just 
one bedroom so including 
them not only maximises 
the floorspace, it’s one 
less thing for buyers to 
worry about when they 
move in.
Make an effort with 
flooring
A stunning floor can be a real 
wow when you enter a home 
and add some much needed 
charm to an empty room! 
Parquet was once a sign of 
being wealthy but now all 
sorts of looks can be achieved 
for a fraction of the cost.
Pretty up the entrance
Long gone are the days when 
people were happy to live on 
estates that all looked the 
same, even something as 
simple as a different front 
door colour or interesting 
ironmongery adds 
personality. It’s the first thing 
you see when you arrive, so 
it should be welcoming! 
Contact us
Address:- 77 John 
Silkin Ln
City:- London
Country:- United 
Kingdom
Pin Code:- SE8 5BE
Phone No. :- +44 7463 
830274
www.roost.co.uk
Email: 
[email protected]