In today’s digital-first world, your website is more than just an online presence—it’s your brand’s identity, your sales channel, and your customer service representative all rolled into one. But like any high-performing asset, a website needs regular care and updates. Neglecting website maintenance can result in security risks, poor performance, and lost opportunities. This blog explores why website maintenance is essential for security, SEO, and performance, and why businesses should prioritize it to stay ahead of the competition.