Uploaded on Oct 19, 2020
Automotive Artificial Intelligence Market
Automotive Artificial Intelligence Market
Market Overview
The major players in the automotive industry and various technology giants are collaborating to accelerate
the development of automotive AI. Automotive OEMs are progressively investing in automotive artificial
intelligence as it enables them to collectively improve their performance through the improvements in
processes and progress in new driver/ vehicle features. Both advanced
driver assistant systems (ADAS) or autonomous driving (AD) are the contribution of artificial intelligence
to the automotive industry. AI has the ability to mimic the cognitive functions of the human mind and is
capable of solving problems independently. Beyond autonomous vehicles, AI has the ability to make cars
more convenient and safer due to which automakers have exhibited heightened interest in the integration
of the technology.
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Competitive Landscape
General Motors Company (US), Toyota Motor Corporation (Japan), BMW AG (Germany), Audi AG
(Germany), Ford Motor Company (US), Volvo Car Corporation (Sweden), Tesla Inc. (US), Qualcomm Inc.
(US), Hyundai Motor Corporation (South Korea), and Uber Technologies Inc. (US) are the key players in
the automotive artificial intelligence market.
Industry Updates
June 2019 - Volvo, a Swedish multinational manufacturing company and Nvidia, an American technology
company, have entered into a partnership to collaborate on AI technology for self-driving vehicles. By
incorporation of AI to its trucks, Volvo aims to disrupt the public and freight transport industry.
Segmentation
The automotive artificial intelligence market has been segmented based on technology, process,
application.
By technology, the automotive artificial intelligence market has been segmented into machine learning,
deep learning, computer vision, context awareness, and natural language processing.
By process, the automotive artificial intelligence market has been segmented into image recognition,
signal recognition, and data mining.
By application, the automotive artificial intelligence market has been segmented into semi-autonomous
driving, human-machine interface, and autonomous driving.
Regional Analysis
Region-wise, the automotive artificial intelligence market has been segmented into North America, Latin
America, the Middle East & Africa (MEA), Europe, and Asia Pacific (APAC).
North America is likely to dominate the global automotive artificial intelligence market. The clustering of
major market leaders in the region is a key factor driving the growth of the North America market. The US
has been a frontrunner in the adoption of autonomous vehicles which provides lucrative growth
opportunities to the automotive artificial intelligence market. Moreover, various technology, as well as
automotive giants, are forming partnerships to fuel the development of automotive artificial intelligence,
which will boost the market growth over the forecast period.
Europe too is a prominent revenue generator in the automotive artificial intelligence market. The
automotive manufacturers present in the region are actively engaged in the incorporation of advanced
technologies in the automotive sector. Substantial investment in AI along with a growing preference for
autonomous vehicles, has fostered the market growth. The UK is a key contributor to the Europe market.
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