Uploaded on Oct 21, 2021
Local SEO is important to increase the reach and visibility. Google my business helps business to list their company so that it can enhance local SEO. When optimizing Google my business your company will be listed in Google map, search and local business recommendations. This is an ultimate guide for Google My Business post image by Recurpost
Google my business post image size optimization guide [2021]
Google my business post image size optimization guide [2021]
Google my business allows its users to add posts to their profile. These posts can
be successfully used to promote your products and services smartly, and also to
give information about any offers, events, or discounts currently going on. These
posts basically act as display ads that appear on your profile without paying
anything. Google my business posts can significantly improve your local rankings
and increase the click-through rate.
You can create six types of posts in Google my business:
1. What’s new posts
2. Event posts
3. Offers
4. Products
5. Covid-19
Google my business post image size
● Ideal image size
The recommended size for Google my business post image size is 480 X 270.
An aspect ratio of 4:3 should be maintained. This is the standard image size
that will appear correctly on the post thumbnail and the post itself. The
images that you use in the post may or may not include text. If you are using
text in your images, how would you ensure that the text on the image is
eligible and sharp enough to appear correctly on GMB?
It is important to size your images correctly, so they appear as you expected
on the post and post thumbnail. If you upload a very wide image, Google my
business will probably crop some of the details of the image to fit it into the
post frame. While this might be acceptable for generic post images, it might
be problematic if the image contains useful text or information that you
want to be seen on the thumbnail and the post itself.
If your image doesn’t have text in it, you might ignore the whole image size
altogether but do pay attention to the aspect ratio.
● Avoid tall images
Unless you don’t mind having some of the details cut off, you should avoid
tall images that are beyond the recommended aspect ratio for Google my
business post images. If you use a tall portrait image, a lot of details will be
hived off from above as well as the bottom of the image. So, make sure all
the important details are included in the center of the image.
● Avoid wide images
Image sizes that are larger than the recommended sizes can be a trial and
error affair, as you might lose certain information in the compression
process. Further, it is not appropriate to use very wide pictures, as they will
appear very condensed and compacted. If the image used is very wide,
details will be cut off from both right and left sides and only the center
portion will appear in the thumbnail.
Google my business post image quality
Here are some guidelines for choosing or creating the perfect images for Google
my business posts:
- Select bright images with properly lit characters/subjects
- Use bright colors that pop to attract the attention of people
- Select photos that are relevant to your post
- For product images, use professionally made clear background images
- For text-based images, use light text on a dark background or vice versa
- Choose a font size that can be read from the thumbnail
- Add a caption to your image
Optimize your listing with posts
Google my business posts have a life span of 7 days. After that, they get expired
and are stored on your profile for you to refer to. Thus, it is necessary to post at
least once a week so that your profile never stays inactive. Posting consistently can
significantly improve the impressions that you get on your Google my business
profile. You can also schedule your post in advance by using a social media
scheduler for regular posting.
The fact that your Google My Business posts expire after 7 days means that you
have to constantly go back into GMB and post something week after week, again
and again. The solution is to schedule Google My Business posts weeks or even
months ahead of time.
RecurPost is a social media scheduling tool that allows you to schedule and set
your Google My Business posts to automatically repeat. You simply need to
connect your GMB listing to RecurPost and start scheduling. Even Recurpost allows
you to schedule instagram posts in a simple process. All your reviews will appear in
one place, and you will be able to reply to them straight from RecurPost. By using
facebook post scheduler you can automate your post to make it viral. In short, you
can manage multiple Google my business listings completely.
Looking to schedule social media posts in an easy way ?
If you are managing multiple social media platforms then a tool like Recurpost can
be helpful. You can handle multiple accounts, post on them instantly or schedule
tweets, instagram posts in advance. Another important thing it also allows
business professionals to schedule LinkedIn posts to grow or connect with B2B
companies organically.
Learn More here :
https://recurpost.com/blog/google-my-business-post-image-size/
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