The Key Difference Between SEO and SMO
                     The Key Difference Between 
SEO and SMO
Differences for Newbies
SEO, SEM, SMO, SMM, PPC… there 
are way too many acronyms in the 
digital marketing world, and they 
can confuse newbies. In fact, it’s not 
uncommon that someone confuses 
some of these terms, and ends up 
making mistakes in their business 
because of it. So we’re here today to 
tell you about the difference 
between SEO and SMO, and how 
you should be doing them.
SEO and SMO
• SEO is short for Search Engine Optimization, and refers to the 
techniques and strategies used to help boost a website’s 
ranking on the most popular search engines like Google and 
Bing.
• SMO is short for Social Media Optimization. This refers to 
improving your social media profiles to get the most visibility 
for your organic posts.
What Does SEO Aims?
Search engine optimization aims to get 
your website the highest possible 
ranking position for the keyword you 
want.  
To do that, here is what’s required.
• Keyword Planning
• Content
• Title Tags
• Link Building
• User-Friendly Website
What Does SMO Aims?
Social media optimization aims to get as 
many people on social networks to see 
your organic posts.
To do that, here are some things you should 
do.
• Create Shareable Content
• Make Sharing Content Easy
• Value to Users
Click below to learn the whole thread in detail.
Difference Between SEO and SMO
Do SEO and SMO Help One 
Another?
Absolutely. SMO helps boost rankings in SEO, and good SEO 
helps drive more traffic to your site and social media pages. 
You want to do both, as they help each other tremendously. 
We at SEO Guru Atlanta can help you with both, contact us 
today!
Got Questions Ask Us Here
877-469-8744
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SEO Guru Atlanta
Cumming, GA 30041
SEOGuruAtlanta.com