PG Certification in Digital Marketing at
                     MIT University, Shillong
Certification in
Digital Marketing
What is Digital Marketing?
Digital Marketing can be defined as:
• The use of numerous digital tactics 
and channels to connect with 
customers. 
• Businesses leveraging digital 
channels such as search engines, 
social media, email, and websites to 
connect with current and prospective 
customers. 
• Digital marketers are in charge of 
driving brand awareness and 
generate lead through all the digital 
channels, both free and paid.
Post Graduate Certification in Digital Marketing
 Post Graduate Certification in Digital Marketing course with a specialization in 
Performance Marketing, gives digital marketers the in-demand skill that is coveted 
globally. The course covers the key concepts of Digital Marketing through a case study 
and an interactive approach. 
 The teaching pedagogy is designed to suit the needs of working professionals, looking 
to skill up and update their knowledge.
 With Certification in Digital Marketing, learn the latest concepts of Digital Marketing like 
SEO, SEM, Social Media, Content Marketing, Programmatic Advertising, and Marketing 
Analytics.
Why PG Certification in Digital Marketing? 
 PG Certification in Digital Marketing imparts skills such as;
o Learn the latest concepts in digital marketing
o Understand the working of tools used in Digital Marketing
o Learn to create a brand through digital marketing
o Learn how to analyze the trends and design campaigns
o Understand how to become a virtual brand manage
Potential Careers
o SEM/Performance Marketing 
o Digital Marketing Manager
Manager
o Social Media Manager
o Associate- Digital Marketing
o Content Manager
About MIT University, Shillong
 Set in the laps of nature’s haven, North-East India, MIT University of Shillong, 
Meghalaya is an integral constituent of MIT Pune. 
 MIT University, Shillong offers Executive MBA programs across specializations such 
as Marketing, HR, Finance, Supply Chain, Operations & Project Management. In 
addition to the executive education, the University has matched the pace with the 
changing times, and hence it offers Certification programs in Innovation & User 
Experience Design and the most trending Digital Marketing. It also offers a unique 
program called the Post Graduate Program for Executive Education (PGPEx) in 
Design Thinking & Digital Transformation
Advantages of MIT University, Shillong
o Industry experts as course faculty o Live sessions & Masterclass
o Harappa Education certifications o Case study discussions (Cases from 
Harvard, IIMs, and other premium 
o Industry-relevant course offerings
sources)
o Self-paced learning o Dedicated student support team
o Block pattern pedagogy o State-of-the-art LMS (Canvas)
o Continuous Assessment for long-term o Regularly updated syllabus
knowledge retention
Contact Us
Address: Nongshiliang, Shillong, Meghalaya Email id: 
793014 [email protected]
Phone: +91 7385554599 Website: mituniversityindia.edu.in