Digital Marketing Training
                     Digital Marketing 
Training
About Digital Marketing
Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing 
of products or services using digital technologies to reach consumers. The key objective is to 
promote brands through various forms of digital media.
Digital marketing includes Internet marketing techniques, such as
 Search Engine 0ptimization (SEO)
 Search Engine Marketing (SEM)
 Link Building
 Social Media Marketing
 Display Advertising
 Online Marketing
Why you should learn Digital 
Marketing?
Digital Marketing is experiencing 
exponential growth across the 
world. From being a part of the 
overall marketing lot, digital media 
has now become the main focus of 
every company’s marketing plans. 
As a manager, they need to know 
how digital media is affecting your 
company’s branding & sales and 
how you can leverage to stay ahead 
of competition in the group.
What are the different objectives of 
doing this Digital Marketing 
course?
After the completion of the Digital 
Marketing course from Apponix, you 
will have the following:
 Have a strategic understanding of Digital 
Marketing
 Understanding on using it for branding and 
sales of your company.
 Understanding the advantages & limitations
 Get acquainted with Best Practices, Tools & 
Technologies
 Blend digital and offline marketing
 Plan & manage digital marketing budget.
 Manage Reporting & Tracking Metrics
 Understanding of the future of Digital 
Marketing and prepare for it
What are the skills you will be learning 
after completing Digital Marketing 
Training from Apponix?
Paid social media advertising expertise
Sales skills
Specific marketing channel expertise
The ability to think objectively
The ability to execute and analyse drip 
marketing campaigns
A mix of creativity and analytical 
abilities
Good copy and visual storytelling 
abilities
A loving personality
An understanding of WordPress
Self-promotion savvy
Understanding of brevity
The ability to analyse quantifiable 
metrics
Listening skills
Agility
Basic design skills
Course Modules
  Digital marketing Introduction   Freelancing Techniques
  Website Designing with CMS  WhatsApp Digital Marketing
  Optimizing a Web Site for Online   Live Streaming
Marketing   Webinar Marketing
  Search Engine Optimization (SEO)   Media Buying & Selling
  Social Media Marketing  Lead generation
 Email Marketing   Creating a Blog
 Content Marketing   Design Graphics
  Online Reputation Management   Landing Page Techniques
  Google Ad Sense and Affiliate  YouTube Marketing
Marketing   PPC Training
 Google Analytics Topics   PPC Campaign Setup
 Online Advertising   Display Network Campaign
  Heat Map   Digital Marketing Strategies
  Mobile marketing   Become a Certified in 60 Days
  Hashtag Viral Marketing
  List Building Techniques
Contact Details