5 Common Web Design Mistakes & How To Avoid Them
                     5 Common Web Design 
Mistakes & How To Avoid 
Them
                                                             -Technians 
Softech Pvt Ltd
Introduction
With the recent increase in the usage of smartphones and the internet, web development has seen some 
significant improvements over the past few years. But still, there are some top common mistakes that web 
designers are making over and over. In this article, leading Web Application Development Company have 
come up with some of the most common web design mistakes and how web designers can stay away from 
hurting their website’s overall engagement.
1. Not Using Responsive Web Designs
No matter what operating system your customer is using or how the latest the smartphone is, everybody 
across the globe is using a smartphone and hence more than 50% of searches are conducted on 
smartphones and tablets. So, one of the biggest web design mistakes is that cannot display the content and 
images properly especially on smartphones and tablets can lead to drastic losses for your businesses.
According to a study, 17% of the global’s 876 million websites have been designed responsive-friendly. In 
addition to that, recently Google launched a search update that penalizes all non-responsive websites in 
smartphone searches so not having a responsive friendly design will create a common website design 
mistake for businesses that generate leads online.
2. Depending On A Free Website Builder
There are various platforms that offer free website building services which take no more than 10 minutes to 
launch a new website. The huge problem with such types of services is that each and every web design 
adds a bunch of lines to the backend code and those make the website load slower. As a result, this is a web 
design mistake that leads to huge performance issues and unlimited errors.
If you have a limited budget, then try buying a premium web design theme which already has an eye-
catching look and impressive style for the website you wanted to have. Also, there are thousands of 
freelance developers or Custom Software Development Company who can help you in designing a custom 
theme at cost-effective prices.
3. Not Including Actual Web Design Elements
Some websites are completely overloaded with too many features and functionalities while others ignore the 
basic design elements of their website. Having too many customizations can result in slowing down the 
performance of the website along with that countless errors. So finding a good balance is important.
The case would be the same as photos, videos, banners, and other kinds of visual content. Overall, your 
website should be designed in a way that it leads the customers’ eye to make a positive action such as 
requesting more information, asking for a quote, etc.
4. Bad Usage Of Headers, Footers, And Sidebars
Businesses always think that headers, footers, and sidebars are designed for advertising purposes. 
Nevertheless, it is a big no-no for websites that display a very high number of ads and banners when there 
is no or very little content to go along with it. Such spaces can be used for extra navigation within the 
website.
Of course, we are definitely not saying that it is not the right place a banner across the top of the page to 
advertise new promotions. Instead, what it means is that you have to remember the significance of 
designing and have to maintain the balance throughout the website.
5. Not Providing Enough Customer Information
Some websites display too many advertisements, while some others spend numerous hours and advertise 
currency in order to drive customers to their websites but in the end, those fail to capture a sale or even a 
lead. But what are the chances of that consumer returning to the website? Very few. This means you need to 
invest more money in order to retarget campaigns or other strategies so that you can get your lost customer 
back. Some big companies just waste too much money every year assuming this very same thing without 
even realizing that they are not capturing the customers’ information.
Conclusion
It could be a great start if you’re looking to create a successful website. The website design isn’t rocket 
science. Sometimes, web developers make easy and not unusual mistakes in web design.
Creating an appealing website is critical, however, it’s also vital to create a website that makes you money.
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