Uploaded on Jul 26, 2021
One of the astonishing facts that will tell you the need of Wikipedia is- Wikipedia appears for almost 99% of the search queries. In fact, if you have ever searched anything on Google, you must have noticed that Wikipedia link appears as one of the first 5 pages in 8 out of 10 search results. Even for one word search queries, it appears in the top 10 pages.
personal social media reputation - Why Does Your Company Need Wikipedia
personal social media reputation - Why Does Your
Company Need Wikipedia?
One of the astonishing facts that will tell you the need of
Wikipedia is- Wikipedia appears for almost 99% of the search
queries. In fact, if you have ever searched anything on Google,
you must have noticed that Wikipedia link appears as one of
the first 5 pages in 8 out of 10 search results. Even for one word
search queries, it appears in the top 10 pages.
This single static tells everything about having an online
presence on Wikipedia and the benefits that you and your
company will reap after that. Having a page on Wikipedia will
help in improving your brand reputation and brand search
results. There are multiple benefits of having a well-crafted
Wikipedia page, it not only provides credibility to your brand
but also legitimises your company to the searcher. As most of
the people find it easier to search about any brand or company
online.
Having a remarkable online presence, especially on
Wikipedia will act as a power booster for your
personal reputation as well as your business reputation.
Furthermore, the page content available on Wikipedia is
used by Google for providing right-hand knowledge and
for showing the description of the company that is being
searched by the user.
Before you understand the need for making a Wikipedia
page for your company, let’s quickly get into the basics
so, that we can understand its benefits well.
What is Wikipedia?
Wikipedia can be considered as a collaborative encyclopaedia. It is
an open-source site, that doesn’t hire content writers to write blog
posts. But if used in an effective manner it can become an efficient
online marketing tool for your personal branding and even your
business.
Need For Having Wikipedia Presence
Wikipedia plays a huge role in your online reputation. The
few benefits that are provided by Wikipedia are-
It allows you to create or edit your business
or personal branding posts on its website.
The page created by you for your business reputation on
Wikipedia can bring significant improvement in the online
reputation management of your company as well as personal
brand.
Having a Wikipedia content page adds a level of authenticity,
credibility, and even prestige to your business and to your
personality as well.
It improves the chances of getting more organic traffic to the
website and draws the searcher’s attention to your personal
brand.
Most important benefit provided by it is considerable amount
of increase in sales of your products and services.
Wikipedia enhances your visibility in search engine
results, which is one of the pros of
SEO reputation management.
All the companies with good reputation management make
sure to have Wikipedia Presence as it provides them with an
additional website presence that will depict their company with
integrity and gains the confidence of the stakeholders.
As it appears for 99% of the search queries, it provides your brand
automatic SEO boost on Google, that too without incurring any
additional cost and putting an extra burden on your pocket.
How to Reap All these Benefits?
Even though these pros might sound alluring, but reaping all
these benefits is not as easy as it sounds. There are certain
guidelines that need to follow while writing on Wiki,
otherwise your content may get removed from the site.
Since, Wikipedia does not allow you to create biased or
promotional content, you have to be a bit attentive to write
effectively. Writing on Wikipedia is not at all an easy task to
do, even after reading the guidelines. The task is really
cumbersome and can be gruelling for a novice. The best way
to reap all these benefits of writing on a Wikipedia is to hire
an Online Reputation Management Company.
Online Reputation Manage is an ORM company in
India that focuses on providing efficient and reliable
services to their clients. With a track record
of 300+ happy customers, they provide 98% customer
satisfaction. Hiring an online reputation management
company will not only improve your search engine
ranking, but it will even remove any negative comment
or reviews that are available on any of the sites. Having
a regular check on your company’s reputation on all
social media sites will help you in saving your reputation
and will work as a guide to tell you when you need to
make changes in your content to have a better online
presence.
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