The small business guide to
                     THE SMALL 
BUSINESS
GUIDE TO Google  
Analytics
Google Analytics is a powerful tool 
that allows  you to drill deep into 
every interaction the  outside world 
has with your website
WHY USE GOOGLE 
ANALYTICS?
Google analytics can answer you a vast range of 
questions  you have been meaning to ask about 
the performance of your  websites.
GET STARTED WITH 
GOOGLE  
1.Create an AnalAytNicsA aLcYcoTuInCt.S Go to google.c
om/analytics.  To create an account, click 
Get started today. If you  already have a 
Google Analytics account, click Sign in to  
Analytics.
2.Set up Analytics on your website and/or 
app.
SETTING UP GOAL 
1.TSiRgnA inC toK GIoNoglGe Analytics.
2.Click Admin, and navigate to the 
desired view.  3.In the VIEW column, 
click Goals.
4.Click + NEW GOAL or Import from 
Gallery to  create a new goal, or click 
an existing goal to edit  its 
configuration.
How to set up Google 
Analytics  
1.Click on theE Adcmoinm bumttone. Inr cyoeur  GToorgalec king
Analytics account,
2.Click on the Admin button in the bottom left 
corner.
3.Navigate to the correct view.
4.Click on Ecommerce Settings.
5.Enable Ecommerce.
6.Add the ecommerce tracking code to your site.
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