PPC is an impressive way to drive traffic and improve the conversion rates for your business. There's a misconception about the PPC budget, and people think that it requires a lot of money in order to benefit from the ads. But reality will hit you different in a positive way. For the PPC campaigns, you need a low daily budget. If you really want to turn the odds in your favour, you have to work with different tactics and mindsets. A reliable PPC management agency in the UK will help you in the process. This article will lift the veil on the PPC budget and comprehend everything about how much you should spend.