seo basics ipcs global Attingal 
                     SEO(SEARCH ENGINE 
OPTIMIZATION)
What is SEO.?
Search engine optimization (SEO) is the practice of increasing the quantity and 
quality of traffic to your website through organic search engine results.

index is when Google fetches a page, reads it, and adds it to the index: Google indexed 
several pages on my site today.
Crawl - The process of looking for new or updated web pages. Google discovers 
URLsIndex - Google stores all web pages that it knows about in its index. The index entry 
for each page describes the content and location (URL) of that page. To  by following links, 
by reading sitemaps, and by many other means. Google crawls the web, looking for new 
pages, then indexes them (when appropriate).
Crawler - Automated software that crawls (fetches) pages from the web and indexes them.
Googlebot - The generic name of Google's crawler. Googlebot crawls the web constantly.
f your site isn't in Google - Although Google crawls billions of pages, it's inevitable that some 
sites will be missed. When our crawlers miss a site, it's frequently for one of the following 
reasons:
• The site isn't well connected from other sites on the web
• You've just launched a new site and Google hasn't had time to crawl it yet
• The design of the site makes it difficult for Google to crawl its content effectively
• Google received an error when trying to crawl your site
• Your policy blocks Google from crawling the site