How to Identify people for conducting research
                     How to 
Identify  
people for  
conducting  
research?
Creating a buyer persona helps in identifying the gathe
ring  information about the customers. We must start 
focusing  on people who have the same characteristics 
which apply  to the buyer persona. Points to take care 
of while  identifying a group are to select people who 
have recently  used the services or the products. Have a 
mix of people  who have purchased product from the 
competitor or have  decided not to purchase anything
How to Identify people for conducting 
research?
Select people who have recently purchased the product
Make list of people who have selected the product but 
haven't  purchased it
Ask people to participate on social media
Motivate people to engage by choosing an inetiative
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