User Generated content and its use in marketing
                     User Generated  
content and its  
use in marketing
User Generated content refers too the range 
of  content types which include photos, 
videos, reviews  and blog posts. It is not 
created by the marketing  teams of brand 
but by the user. It helps in promoting  
content authentically, inspiring brand loyalty 
and is  affordable and effective way of 
marketing
Reasons why brands implement 
User  generated content
User Generated content helps in promoting authenticity
Potential clients can evaluate brand  Helps in inspiring 
brand loyalty
It is affordable and effective
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