ShoeIn-TechInfini-CaseStudy
                     SHOEIN
AI-Powered Custom Insole Platform
How TechInfini Built an AI 3D Foot Scanning App That 
Delivers Clinical-Grade Orthotics at Consumer Speed
US Health & Footwear Tech · Case Study 2026
www.techinfini.in
Mobile App Development | Computer Vision | iOS & Android App Development | AI ML Development
The Problem Nobody Had Solved
WHAT WAS MISSING
THE CORE CHALLENGE
X No personalised insole solution
Generic insoles offered no meaningful fit for individual 
foot shapes — leaving users with persistent 
discomfort, plantar fasciitis, and reduced athletic X Clinical orthotics cost $400+
performance.
Clinical-grade orthotics existed but cost $400+ and X 6–8 week clinical wait times
required a 6–8 week wait.
No affordable, fast, app-based alternative existed. X Generic products worsened pain
X No app-based scanning existed
X Athletes & professionals suffering
www.techinfini.in | [email protected]
A $4.5B Market With No Smart Solution
$4.5B $400+ 6–8 Wks 2M+
Global Insole Market Clinical Orthotics Cost Clinical Wait Time Plantar Fasciitis Sufferers (US)
THE GAP TECHINFINI IDENTIFIED SHOEIN POSITIONING
A phone camera paired with the right computer vision ● Clinical-grade custom insoles
pipeline could capture an accurate 3D foot model to ● Ordered directly from your phone
drive a fully personalised product at consumer speed 
●
and price — making clinical-grade orthotics accessible Delivered to your door in 1 week
to everyone. ● At a fraction of clinical cost
www.techinfini.in | [email protected]
The Technical Bet That Made ShoeIn Possible
CORE INSIGHT: A phone camera with the right AI computer vision pipeline can capture a precise 3D foot model to drive 
personalised product recommendations — no special hardware needed.
AI SHAPESENSE ENGINE CAPTURES: AI & COMPUTER VISION TECHNOLOGY:
Computer Vision
OpenAI CV models for foot scanning
Arch height measurement
3D Reconstruction
Pressure distribution mapping Custom pipeline from 2D images
Pressure Mapping
Pronation pattern analysis
AI-driven distribution analysis
Full 3D foot model from phone camera ML Matching
Personalisation recommendation engine
No special equipment — just a smartphone
Mobile AI
iOS & Android app integration
www.techinfini.in | [email protected]
4 Core Features That Power ShoeIn
01 02 03 04
AI ShapeSense 3D 12-Step Profile Three-Model Insole In-App Ordering & 
Scanning Onboarding Catalogue Fulfilment
Phone camera captures precise The Everyday (daily comfort) · 
Captures condition, activity, and Custom insoles ordered directly 
3D foot model — arch height, The Response (athletic) · The 
goal data from the user to drive in-app. Manufacturing triggered 
pressure distribution, pronation Luxe (premium support). Each 
a fully personalised insole immediately. Delivery 
pattern — in under 60 seconds engineered for a distinct use 
recommendation. completed within 1 week.
at home. case.
Custom Mobile App Dev iOS & Android App Dev
Computer Vision Software AI ML Development
www.techinfini.in  |  [email protected]
From Phone Scan to Custom Insoles in 7 Days
01 02 03
Download & Open 3D Foot Scan 12-Step Profile
User downloads ShoeIn app and opens the AI Guided 60-second phone camera scan User answers 12 targeted questions about 
ShapeSense scanning flow. captures precise 3D model of both feet. conditions, activities, and lifestyle.
04 05 06
AI Recommendation In-App Order Manufactured & Shipped
AI engine recommends The Everyday, User selects insole model and places order Custom insoles made to precise 3D foot specs 
Response, or Luxe based on scan + profile. directly in-app with in-app payment. and delivered in 1 week.
www.techinfini.in  |  [email protected]
The Numbers That Define ShoeIn
3D 3 WHAT THIS PROVES
AI computer vision works at consumer scale on mobile — 
Foot model from standard Distinct insole models: 
phone camera alone Everyday · Response · Luxe no hardware beyond a smartphone
Clinical quality is achievable at consumer price and speed 
through custom mobile app development
1 Week 2+ Yrs
This project proves the power of AI ML development and 
From in-app order to TechInfini engineering mobile application development combined
custom insoles at your partnership with ShoeIn
door
www.techinfini.in  |  [email protected]
The Technology Behind ShoeIn
AI & Computer Vision Mobile Platform
● OpenAI computer vision models ● iOS app development (Swift)
● Custom 3D foot reconstruction ● Android application development
● Pressure distribution mapping AI ● Camera integration & real-time rendering
● ML-powered insole matching engine ● Offline-capable core features
Backend & Fulfilment Onboarding Engine
● Custom software development ● 12-step profile capture flow
● Order management system ● Condition & activity data mapping
● Manufacturing trigger integration ● AI-powered recommendation logic
● Customer communication automation ● Personalised catalogue display
www.techinfini.in | [email protected]
Why a US Health Startup Chose TechInfini for 2+ Years
WHAT MADE US THE RIGHT FIT 20+ 35+
✓ Computer Vision Development Experts AI Engineers Mobile Devs
✓ AI ML Development Capability
✓ Generative AI Development Company
✓ Mobile App Development Services 500+ 15+
✓ Custom Mobile App Development Projects Shipped Years Experience
✓ iOS App Development Expertise
✓ Android Application Development
60+ 98%
✓ 500+ Projects Since 2008
Healthcare Projects Client Satisfaction
Healthcare · FinTech · Retail · Manufacturing · Logistics
www.techinfini.in  |  [email protected]
GET IN TOUCH
Have an AI or Mobile App Idea WEB: www.techinfini.in
That Needs Senior Engineers to 
MAIL: [email protected]
Build It?
PHONE:e  🇮🇮 +91 79993 44717
TechInfini has delivered 500+ projects since 2008 — including AI                    🇮🇮 +1 954 884 0868
computer vision apps, iOS & Android apps, and custom software for 
global startups. LOCATION: Indore, India
                     Plantation, Florida USA
GET A FREE CONSULTATION WITH A SENIOR ENGINEER
mobile app development services | custom mobile app development | ios app development | android application development | ai ml development