How to Turn More Facebook Leads Into Customers
                     HOW TO TURN MORE 
FACEBOOK LEADS INTO 
CUSTOMERS
marketcircle.com
INTRODUCTION
•As per analytics, more than 90% of people scroll news 
feeds of Facebook on their cell phones. 
•Most of the time surfing end with clicking on 
Facebook ads.
zoho.com
•Did you know you can use Facebook ads to generate 
leads? 
•This Facebook leads can then turn into a 
customer/buyer. 
•Here are some tips to turn Facebook leads to 
customers/buyers.
1. Build trust with leads that are 
famous via visual media like videos
•Improving leads to turn into customers/buyers needs to 
build trust with leads. 
•Visual media like videos are the best way to achieve 
this.
blog.heyo.com
2. Presenting warm opt-in leads with 
a clear future offer
•Notify the leads about the future offer. 
•Adding thank you page that shows information about 
the future offer is the best way.
business2community.com
3. Re-engage passive leads
•Facebook's retargeting ads are the best option to keep 
engaging your leads and turning them into 
customers/buyers.
hubspot.com
•Because, sometimes leads see your ads but may end 
without taking any action.
•Keep engaging leads will surely turn them into a 
customer/buyer.
blog.socialmediastrategiessummit.com
4. Analyzing Facebook lead behavior
•Performing the analysis on leads, like what they like, 
how much time they spend watching ads. 
•Various tools such as Google analytics, hotjar, etc. 
•Because, by analysis you can improvise the ad pages.
syncsumo.com
5. Feedback
•Old is gold, the feedback method is always best to know 
the complaints, favors of customers/buyers. 
•By providing feedback buttons/forms you can know 
your lead's expectations. 
•Satisfying Facebook leads may turn into 
customers/buyers.
sprout24.com
CONCLUSION
•Facebook leads not always end up turning them into 
customers/buyers. 
•It just increases views of your site. 
•But, focusing on factors as mention above can help to 
turn Facebook leads into customers/buyers.
marketcircle.com