The education sector has become more and more competitive, and it is not possible for schools to bank solely on their reputation or hearsay to get admissions. Parents and students today search extensively online before making any decision about enrollment. They search websites, view videos of the campus, and check reviews and ratings of various institutions on various platforms. In such a scenario, a proper strategy for digital marketing is not a choice but a necessity. for schools, colleges, and universities that want to expand in a sustainable manner, digital marketing for educational institutes can help create the necessary visibility and credibility to be different.