DIGITAL MARKETING COURSE IN BTM 
                     DIGITAL  
10 WAYS 
TO MARKETING  
USE TO GET A 
RISE
www.nidmindia.co
m
SOCIAL 
MEDIA  
MARKETING Social Media Marketing (SMM) is marketing  
that targets social platforms like Facebook,  
Instagram, TikTok for brand promotion, target 
 audience growth, driving website traffic, and  
increasing sales.
INFOGRAPHIC
S Infographics allow you to present facts, figures,  
and ideas in an engaging and very clear way.  
they're so eye-catching and easy to share and  
read, an excellent way to catch the attention 
of  your target audience and boost your 
marketing  efforts
EXPLAINE
R  
VIDEOS Viewers are more likely to buy a product after 
 watching an explainer video. These explainer  
videos also cut down on calls to customer  
service, reduce user frustration and 
encourage  recommendations.
CONTENT  
MARKETIN
G
content marketing is a marketing strategy used 
 to attract, engage, and retain an audience by  
creating and sharing relevant articles, videos,  
podcasts, and other media.
SEARCH  
ENGINE  
OPTIMIZATIO
N  (SEO) Search engine optimization is the science of  improving a website to increase its 
visibility  when people search for products 
or services.  The more visibility a website 
has on search  engines, the more likely it is 
that brand  captures business.
NATIVE  
ADVERTISIN
G Native advertising is a form of paid advertising 
 in which the ads match the look, feel and  
function of the media format where they  
appear. They fit “natively” and seamlessly on  
the web page.
PAY-PER-CLICK 
ADVERTISING
Pay-per-Click (PPC) is a digital advertising  
model where a business pays an ad publisher 
for  every user who clicks on their 
advertisements, its  exclusively used to describe 
search engine  advertising platforms such as 
Google AdWords.
EMAIL  
MARKETIN
G Email marketing is a direct marketing channel  
that lets businesses share new products, sales,  
and updates with customers on their contact 
list.  Its high ROI makes it crucial to most 
businesses’  overall inbound strategy.
MOBILE  
OPTIMIZATIO The strategic approach of updating your  
N website to deliver an ideal and engaging  
experience to users who are visiting the site  
from their mobile devices. Truly optimized  
content offers amazing experiences across  
channels
BLOGGIN G
Blogging refers to writing, photography, and  
other media that's self-published online. 
Blogging  started as an opportunity for 
individuals to write  diary-style entries, but it has 
since been  incorporated into websites for many 
businesses.
contact 
us www.nidmindia.com
+91 8008709040
[email protected]
om
THAN K YO
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