7 critical digital marketing trends for business- DNM
                     7 critical digital marketing trends for business in 2020
For every business, whose intentions are to remain competitive should always be updated with  
newer business trends. Adapting to rapidly evolving digital marketing trends will help your  
business grow. Understanding the customer’s behavior and needs are important as technology  
and society are evolving faster. If you are a digital marketing company in Bangalore or any other  
leading cosmopolitan city in India and is stuck with old traditional marketing techniques, you are  
going the wrong way.
Digital Marketing & SEO - DNM
Here are 7 critical digital marketing trends for business 2020:
1. Voice Search:
Recently, the use of voice search has increased and is a huge emerging technology. It  
helps to improve the customer experience and aids to build customer relationships with  
the brand.
2. Featured Snippets:
The featured snippet is convenient for customers as they get concise and direct  
information to their questions from google. They are classified into text snippets, video  
snippets, and list and table snippets. Instead of reading long information to find the  
information required, the customers get access to their answers directly.
3. Podcasts:
Podcasts are audio files made available on the internet to either listen to them online or  
they can be downloaded. Podcasts are powerful marketing tools. Companies use podcasts  
as a marketing strategy to promote their products and services. Podcasts are highly  
engaging and help the company to create a better relationship with their customers.
4. Chatbox:
Chatbox has marked itself as an important part of digital marketing. It is an instant  
messaging platform for your customers or site visitors. It helps the customers interact  
with the chatbots and get answers promptly. The 24/7 availability is also an added
advantage, as the customer can interact and get information according to their convenient  
time. According to a survey, by 2020 66% of the customers will prefer chatbox and 80%  
of the businesses will need a chatbox for the promotion of the company.
5. Structured data SEO:
Structured data is organized data that will help and make it easier for a search engine to  
categorize. The content creators can carefully organize the data in tables. Label rows,  
columns and give a back-end code. When it is done right, it gives a great SEO boost. and  
may rank in the higher position of Google search. Most of the brands look for the best  
SEO company in Chennai or various other leading cities which are keeping up with the  
latest trends in the market.
6. Influencer Marketing:
Influencer marketing uses influencers to promote the companies brand values. Generally,  
these influencers are celebrities or may have a large number of followers on Instagram  
and Youtube. Customers trust influencers' opinions on brands and products and are likely  
to go with their recommendation.
7. Social Commerce and Shoppable Posts
Merging e-commerce and social media is an excellent strategy many companies are  
using. Resulting in maximizing the opportunity for sales. E-commerce brands create  
interactive ads, a user can click on it and shop with ease. This makes the process easier  
and gives customers instant access to what they desire.
DNM is the leading digital marketing agency in Bangalore not only adapts with the changing  
technology but also foresees the upcoming trends. What makes the company unique is that it is  
also a famous and the best SEO company in Chennai. Recently, evolving digital marketing has  
led to the implementation of new products and technology. With the changing needs of the  
customers, the market demands also change. It is crucial for the business to stay updated and use  
tools that will help their business grow and top in this highly competitive market.