Impact analysis of Covid-19 on Cloud Application Market
                     
Impact analysis of Covid-19 on Cloud Application Market
The spread of the COVID-19 pandemic has left its mark on various business sectors all over the world. However, things have been quite 
positive for the cloud application market as it has registered a considerable growth in the past few months.
The sudden outbreak of the pandemic has led to a huge opportunity for the cloud applications in the first quarter of this year. As the work 
from home concept was widely adopted by the organizations across the globe, cloud gave the organizations varied applications for remotely 
accessing the data, building and running crucial applications, and allowing to work with the employees and partners all over the world.
Keeping this unique situation in mind, we have brought to you our in-depth analysis to help you understand the impact of the pandemic on 
the clouds applications market.
So, without further ado, let’s find out covid-19 impact on cloud computing market in detail.
The dominant share of small and medium enterprises
When you think in terms of organization size, the cloud application market is divided into large enterprises and smes (small and medium 
enterprises).
The small and medium enterprises used to account for about $57.0 billion in revenue in 2018, and now, they are projected to increase at 
nearly 19% by the year 2026. This growth has been widely credited to the considerable growth in the use of cloud-based applications by the 
small and medium enterprises.
The Lucrativeness of the supply chain management
Depending on the solutions, the market for cloud applications is divided into a number of 
segments. The following are the solution-based cloud applications market divisions:
 Supply chain management
 Business analytics and intelligence
 Content management
 Human capital management
 Enterprise resource management
 Customer relationship management
Though all of these segments have been influenced to some degree by the cloud 
computing market, the supply chain management deserves a special mention in terms of 
its projected growth.
The profitability of consumer goods and retail
In terms of verticals, the cloud application market is segregated into sections, such as:
 Healthcare and life sciences
 Retail and consumer goods
 Energy and utilities
 Transportation and logistics
 Travel and hospitality
 Telecommunications
Out of all these sections, the two that need special mention are healthcare and retail and 
consumer goods. The healthcare sector, in terms of its importance in the ongoing 
pandemic situation, and the retail and consumer goods segment, for its share in the 
cloud applications market, have taken greater significance in this division.
The Healthcare sector leading the cloud investments
 The healthcare sector requires secured and scalable cloud infrastructure for 
managing and maintaining patient information with a high degree of flexibility and 
speed. With the pandemic situation going from bad to worse, there is an immediate 
requirement for advanced technologies, such as cloud computing to analyze crucial 
patient data.
 As the amount of electronic health records held by the organization is on the rise, the 
healthcare providers are increasing their use of highly secure and scalable cloud 
solutions to cater to a considerable high number of cases.
 Healthcare institutes and private doctors are offering online consultation amongst 
country-wide lockdowns. The virus outbreak has also increased the demand for 
mobile ambulance services. All of these services and facilities require cloud-based 
collaboration and communication platforms for improving employee productivity and 
operational efficiency.
A Geographical analysis of the major players in the market
 Depending on the region, if we take the regions as Asia Pacific, Europe, North 
America, Latin America, Middle East and Africa, the rate of disaster recovery has not 
been the same all over. However, the adoption of cloud applications have uniformly 
increased across the world.
 The Asia-Pacific market for cloud applications has to be especially mentioned here 
because of its huge growth in the user base for cloud computing. This growth mainly 
stems from an increased awareness about the benefit of cloud applications in the 
countries like South Korea, India, and China.
 The top players in each of these countries have realized the potential of cloud 
applications. Speaking of top players, some of the top names that have had an 
increased adoption of cloud computing technologies include Google, Microsoft 
Corporation, Oracle, Salesforce, Adobe, IBM, and SAP.
SaaS solutions to hold a considerable size of the market
 In terms of technology, SaaS (software as a service) solution part of the market is 
expected to have a larger market size in this period. Cloud software solutions faced a 
major hit with the spread of the COVID-19 pandemic. 
 But, the organizations changed their focus and started relying more on cloud 
automation. They strengthened their online existence by developing ecommerce 
sites on cloud platforms for decreasing the impact of the pandemic on operational 
efficiency and productivity. 
The bottom line
 With an increasing number of businesses considering to shift permanently to remote working facilities and the customers being 
more dependent on the online solutions, the rise in the demand for cloud applications is a given.
 As mentioned previously, the growth has been seen in all the sectors, with the only difference being in the percentage of growth. It 
can be summed up without a doubt that the cloud applications market has been positively impacted by the COVID-19 pandemic.
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