A Beginner’s Guide to Tiktok
                       
A Beginner’s Guide to Tiktok
Tiktok has grown to be the 
9th largest social media 
platform in the world.  The 
generation mostly using 
Tiktok is Gen-Z and younger.  
For older generations, it may 
seem like something we want 
to avoid, but it has been vital 
in reaching this audience, 
plus get your product and 
services in front of eyes 
outside your community.
  
What is Tiktok?
 Tiktok involves creating 
short video content.  
Videos range from 15-60 
seconds.  You can use 
your own sound and 
audio or layer over 
available audio through 
the app.  Gen-Zers are 
the largest generation 
utilizing the app, so if 
your market is there, you 
need to be there, too.
  
Content Creation Tips
 Content creation for Tiktok is really all about 
getting your message into 15-60 seconds.  That’s 
not a lot of time!  You may be wondering how you 
can benefit from this kind of short, easily 
digestible content.  There’s also a formula to help 
you get your business in front of more eyes.
  
Use a Trending Topic
 The easiest and fastest way to get people to see your business is to 
make a video that is using a current trend, whether it’s a challenge 
or a sound used in videos.  If you do this, it guarantees more people 
will see your video then something that was completely unique.  
Once you grab followers with this tactic, they will look at your own 
unique content on Tiktok.
 An example of a current trend is the Buss It Challenge.  People will 
appear in their everyday clothing and then transform into their 
workselves.  Are you not a performer?  No problem!  Use the trend 
to transform your product into the fabulous piece that it is.  You can 
use someone standing next to your product or having trouble 
without it, and then transform them into happy customers utilizing 
your product or service!
  
The Hashtag Rule
 As with all social media platforms 
that utilize hashtags, Tiktok is no 
different.  First, you don’t have a 
lot of room to write something like 
Instagram.  We recommend 
writing a one line description with 
5-8 hashtags.  If you are using a 
trending challenge, include the 
specific hashtag for that 
challenge.  You would also use 
the same method to find the right 
hashtags for your industry.
  
Contact US
 Web Theory Designs
 [email protected]
 +1 8557132811
 1500 Hadley St. #620 Houston, TX, US
 https://www.webtheorydesigns.com/