Uploaded on Sep 22, 2022
Do you want to bring more patients to your dental practice? Here, we have shared the best dental marketing ideas to attract more patients to your practice.
Dental Marketing Ideas To Attract New Patients
Dental
Marketing
Ideas
To Attract New Patients
Offer Membership Plan
• Dental membership plans rarely exist.
• It is a viable choice for people who have
restricted coverage.
• A membership program overcomes the
insurance problem.
• It demonstrates how patients can pay a
minimal monthly fee for the dental treatment
they require.
• Allow patients to visit the dentist without
concern of a high cost.
Create a Website
& Do Marketing
• Patients use search engines
to find new dental clinics.
• Patients like to book
appointments online.
• Two options for website
marketing: SEO & PPC.
Social Media Marketing
• Social media is a very crucial marketing channel.
• Social media platforms help to humanize your
brand.
• Popular platforms are Facebook, Twitter, LinkedIn,
Instagram, etc.
• Interact with your followers and show them what
life is like at your dental office.
• Use event hashtags if you’re sponsoring a local
event.
Patient Reviews
• Positive ratings attract new patients.
• Nobody will select a dentist who has no
reviews.
• Internet reputation is so significant to
make or break your dental business.
• Reviews are the most significant aspect
of making a buying decision.
• Politely ask patients to post a review.
Distribute Press Releases
• It is the best idea to attract patients to a new
clinic.
• It is a vital part of a lot of marketing campaigns.
• Add your two cents on a local level whenever
something dental-related makes national news.
• Some excellent headline examples: Dentist
Says Needle, Drill Nearly Obsolete, and
Cosmetic Dentistry Demand Running High.
Offer Discounts
• Offer discounts or incentives, such as
a free consultation after two paid
ones.
• Discounts and specials can attract new
patients.
• Track patients' behavior to identify
which services they are most
interested in.
Offer 24/7 Online
Appointment
• Allow patients to arrange
a meeting on your website
at any time.
• The patient booking is
included in dental offi ce
management software.
• It off ers a good patient
experience.
Email Marketing
• It is a successful lead generation
strategy.
• Patients can stay in touch with you
by receiving an automated greeting
email, appointment reminders, and a
monthly newsletter.
• It is a place to get feedback &
referrals from current patients.
Video Marketing
• Integrate videos into the website to
reach a wider audience & generate
more revenue.
• Promoting your dental practice via
videos to attract new patients.
Some of the effective video marketing
ideas:
• Welcome Videos
• Dentist Profile Videos
• Patient Review Videos
• Professional & Treatment Videos
• Educational Videos
Pay-Per-Click
Advertising (PPC)
• PPC is one of the most effective dental
marketing ideas.
• PPC ads display at the top of the search
page.
• Only have to pay when someone clicks on
the link.
Create a Google My Business Page
• Potential patients can search your clinic online.
• Plays a vital role in targeting the local population.
• It appears in the knowledge graph section, local
search, etc.
Tips to optimize your page:
• Fill information like hours, address, & contact
correctly.
• Add attractive photos of the office.
• Includes reviews.
• Adding services information.
• Doing effective dental branding through logo &
other brand identifiers.
Contribute to Local Events
• Provide support to local fundraisers.
• Sponsor a sports match.
• Host an informational event.
• Provide a tour of your dental office to
elementary schools in your region.
• Volunteer for a popular event happening
in your region.
Start Dental Podcast
• Start a dental podcast to get more
patients.
• It should be designed to evoke the
interest of your target audience.
• You can talk about dental hygiene,
other dental problem & also various
treatment options.
• You can advertise your clinic & inform
the audience about various techniques
you use to provide dental care.
Support Local Charitable Organizations
• It builds your reputation in the
neighborhood.
• It can be done in various ways, either
by providing monetary support or
even free service.
• It convinces the people that you are
invested in their locality and provide
good service.
• It helps to create brand loyalty, which
brings more footfall to your dental
clinic.
Start a Patient Referral Program
• It is an effective & inexpensive way to
increase patients.
• In this program, you have to give some
reward to patients who refer their
friends, or family members to you.
• Personal referrals are extremely
effective to convince somebody.
• The reward for a referral could be free
check-ups or a discount on their bill.
Now you must have understood different Contact Us
ways to promote your dental practice. You
should choose the best dental marketing
ideas as per your budget & your goal. We'd love to talk about
all things marketing.
If you have doubts about dental marketing
ideas then contact us. Phone Number
+1 347-467-1234
WebyKing is a professional dental
marketing company. We have dedicated Email Address
marketing experts who can do marketing [email protected]
for your dental practice.
Website
www.webyking.com
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