Email Marketing Services | Marketing Automation Platform
                     Marketing Automation Platform by Webcontentor
Yavun is a digital campaign platform by Webcontentor, A marketing automation 
platform, along with a Content Management System allows you to manage all your digital 
campaign channels (Email marketing services, SEO, Promotional Pages, Advertising 
Banners, Social Media Posts, Blogs) from a single dashboard; to increase audience 
outreach, improve conversion, build brand and loyalty. Marketers to manage distributed 
campaign channels from a single dashboard; to increase audience, improve conversion, 
build brand and loyalty.
360° Campaign life-cycle management
We have expertise in Digital Promotions and Campaign life cycle management. Our  
email marketing software provides Omni-channel support for digital campaigns. The complete 
solution is backed by industry and domain experts.
Digital promotions
Interactive surveys
Email campaigns
Email Delivery experts
Promotional pages
Promotional Banners
Brochures
Blogs
NESSP
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  Webcontentor
Webcontentor
Campaign elements
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Key features - Email
This Email marketing tool  allows you to create, manage, run and administer effective email 
campaigns with high deliverability and exceptional results.
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Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Key features – Other elements
Promotional pages Banners Blogs
 Easy drag & drop editor  Multiple blogs to a 
 Easy to use editor
 Inbuilt template library campaign 
 Image creation & editing
 Custom design  Categorization of articles
 Sharing on social media
 Web forms   SEO management
 Save in different sizes   
 SEO management  Asset management
 Set group level access 
 Web hosting   User management
within an organization
 Analytics and reporting  Set roles and privileges
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Contact Management Delivery and Infrastructure Users and Groups
 Single master list  Delivery experts Role based access to 
 Segment creation  Secure and reliable manage assets and 
based on different infrastructure campaign elements
parameters  Data security Group creation as 
 Save segment for  Automated required, criteria like 
future emails throttling based on user demographics, 
 Fast processing even performance functions within an 
for large list  Mail delivery based organization 
 Upload from Excel on secure and Custom roles as 
and then map fields, reliable IP’s required
including custom  Clustering of User assignment to 
fields, to database resources different groups and 
 Subscribe roles
Unsubscribe options
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
How we do it?
Analysis  & design Build and setup Design Deploy
 Kick off call  Yavun platform setup  Design and code  Deliver email to 
 Requirements  Publish DNS settings email template recipients
meeting document  Creative design  User acceptance 
 Specifications and  Setup DNS Round1 testing (UAT)Key feeds transfer  Test DNS  Creative design  Promote to 
Activity  Design campaigns  Build ETL process Round2 production
 Publish data  Test ETL process  Code HTML files
specifications  Data review in  Test email content
document platform
 Review and sign off  Code and deploy opt-  Review creative  Performance
data specifications out page Round 1         Report
 Business  Customer readiness  Review creative and  Intelligence for 
requirements  ETL and data load approve future campaigns
Deliverables document  Load first live data in 
 Review and sign off production
business 
requirements
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  Webcontentor
Process flow
Login/Registration Step 1 Step 2 Step 3
Create campaign Embed elements Test elements Deploy elements
Upload list
Manage List Create segments Add recipients
Add recipients
Schedule email
Customize email Sent email Analytics
Set up MV test
Manage users User groups User Roles Add users
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  Webcontentor
Architecture
Security Scalability Flexibility
 AWS environment  Web service  API driven
 Secure encrypted architecture  Third party 
data transfer  MVC pattern integration
 Identity and access  MSSQL server  Capable to 
management database driven communicate with 
 Highly scalable CRM, ERP and other 
 Suitable for large data systems
enterprises
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Analysis and reporting 
Yavun intelligent reporting takes the learning from test results and previous campaigns to help 
create more effective and successful future campaigns.
Performance   Consolidated and individual 
Periodic analysis level reporting from each 
analysis element/ channel.
  Identify attributes of  
contacts like geo location, 
access device’s, browser’s.
Campaign  Process report data and 
generate suggestions for 
Geo location reports Email client more effective future 
      analysis analysis campaigns.
 Multivariate analysis.
Multivariate 
analysis
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Why Yavun?
Marketing Mix Features USPs Expertise
 Email  Campaign life-cycle  Yavun content  editors  Email delivery
 Web banners   management  Advanced Mgmt.  Content management 
 Promotional pages  One tool does a lot dashboard  Responsive digital
 Micro Sites  Advanced Editors  Custom reporting  design
 Social media  Contact Mgmt.  Exceptional email  Mobile first design
 Blogs  Segmentation deliverability  Demand generation
 Mobile messaging  Multivariate testing  Assignable  tools
 CRM/ Marketing  Configurable roles and user privileges  Domain knowledge
Automation S/W privileges  Full Service and  Full service & support
Integrations   Advanced data Support
analytics
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor
Connect with Us
Website:-www.yavun.com
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of  
Webcontentor