Uploaded on Feb 6, 2023
When developing a strategy for an exhibition, companies usually spend a lot of time planning their stands. It is not always possible to expand the exhibition space to the best location for the exhibition. This is key, as the grandstands are a fundamental part of any event. The only alternative may be to take up more space somewhere in between. So why not consider expanding your exhibition space by going upstairs? With so many display stands, you need something unique to stand out from the crowd. The double-decker exhibition stand is, of course, more
Double-Decker Exhibition Stand – Expostandservices
Benefits you can have
with a double-decker
exhibition stand
INTRODUCTION
When developing a strategy for an exhibition, companies
usually spend a lot of time planning their stands. It is not
always possible to expand the exhibition space to the best
location for the exhibition. This is key, as the grandstands
are a fundamental part of any event. The only alternative
may be to take up more space somewhere in between. So
why not consider expanding your exhibition space by
going upstairs?
With so many display stands, you need something unique
to stand out from the crowd. The
double-decker exhibition stand is, of course, more
prominent than one-story! Most important is using visual
elements to make a stand more attractive, a common way
to do this. You can take your place in a crowded market.
The added height provides more opportunities for
branding and recognition, expanding your visibility and
reach throughout the facility.
What will you get with a double-
decker exhibition stand?
The double-decker exhibition stand is visible from afar.
This type of stand enables a defined boundary of the
exhibition area. It helps your brand stand out from all
the one-story buildings exhibition stands. Your ground
floor meets all your standard display needs, inviting
space for visitors, product presentations,
demonstration areas, etc. Therefore, renting a two-
story exhibition stand for your next event makes sense.
While your second level can become a defined space
with a shifting rhythm, ideal for; Conference rooms,
VIP reception, and networking. But the improved
height and visibility are just the tip of the iceberg
regarding the benefits of a two-tier stand.
Advantages of a double-decker
exhibition stand with top exhibition
stand builders in Europe
When it comes to design, a two-tiered stand
allows for more creativity and more room to
impress. This type of stand attracts more
recipients and uses the allocated space
accordingly. Double-decker exhibition stands
have many other advantages, some of which are
listed below.
Make a big impression with double-decker stands
It is the perfect solution for those who want to
make a big impression on their visitors or
multi-storey exhibition stands. Stands of this
class are distinguished not only by their size
but also by their original shape, architecture,
floor and design.
These stands organize the functional areas of
your stand and allow for maximum use of
space. To distract your stand from the
competition, you need these exclusive stands.
This is how you can present your brand to a
large audience.
Maximize ROI
Two-level exhibition stand offers twice the
space at the price of a single stand. Therefore,
exhibitors opt for a double-decker if they are on
a budget or need more space for their specific
display needs. Unfortunately, exhibition stand
space is often excessive, and the larger the
exhibition, the more expensive the real estate
in the showroom becomes.
Instead of renting more space at exhibitions,
companies can sometimes stack an extra space
on their stand, which is a more cost-effective
option. Also, strategically plan a two-level
exhibition stand if you want to invest more of
your exhibition budget into other aspects of
your event, it can have a more significant
impact on brand awareness, likeability and
memory than a large ownership stand.
Better customer loyalty
Traffic is an essential factor in measuring the
success of any business. You can do all the
marketing you need, and that's the key. Despite
all your marketing efforts, visitors will not come
to your stand if it is not easily accessible.
A two-story stand allows you to attract more
visitors by promoting your brand on a two-story
stand. You'll also have more space and time to
engage with your audience, which will help
build long-term engagement.
Create remote spaces
One of the main reasons companies invest and
attend exhibitions is to connect with potential
customers and partners. This stand represents
the companies to own personal assets and
interact in a quiet, distraction-free environment.
And the bustling exhibition space constantly
filled with music, announcements, and general
talk, hardly lasts.
Therefore you must prepare for severe private
conversations that will be set up on the upper
level of a two-story exhibition stand. The stand
helps set you apart from the rest of the crowd
and offers potential customers a unique and
personalized experience that ultimately helps
build relationships.
To Conclude
The benefits of a double-decker exhibition
stand are enticing. You can use it to get all the
advantages mentioned in the post. But that
doesn't mean you should jump on the
bandwagon without researching.
Deciding between being single and a two-story
stand depends on several factors. Well-known
exhibition stands builders in Europe, like
Expo Stand Services, can design flawless
double-decker exhibition stands for the
global market. As the top exhibition stand
design company in Germany, we create
each stand with stairs, bridges, and pre-built
platforms with attractive graphics to meet the
different needs of each client.
So, whether you need a custom, double-decker,
or modular stand, choose us as your
exhibition stand builder, as we are offering a
range of showcasing services.
THANK YOU
EXPO STAND SERVICES
[email protected]
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