Popular ways to monetize your website
                     Popular ways to monetize your website
John Z
Writes on ad managing using 
ad server solutions, involved with 
Adspeed ad server software.
It is entirely possible, not to mention affordable, to easily create a 
website and have it up and running in a matter of hours. It is the 
creation of a site that is the easy part, especially with so many site 
builders out there that are incredibly user-friendly. Building an audience 
is perhaps the tougher part of the process. However, if you know how to 
increase your website’s traffic, then you are in a desirable position 
where your website could potentially become a fabulous way to make a 
steady income. There are a host of different ways to monetize a 
website, but we are going to take a look at 5 of the most popular 
methods:
Membership
If you are in the business of creating a ton of premium content for your 
site, then having a paid subscription service is one way you could go. We 
are not suggesting that every person who visits your site needs to pay, 
as that might not work. What we are suggesting is that you have a 
premium area where there is unique and high quality content or service 
that only made available to subscribers. Exclusive membership is an 
effective method to create a private section where people are granted 
access to all kinds of cool and desirable privileges that are not available 
to the general public.
Advertising
This is arguably the most common way in which website owners make 
money on their pages. You can get ads from ad exchanges, ad networks 
or from your own advertisers, which is the best option. Revenue from 
advertising can be pay-per-click (CPC), pay-per-view (CPM) or pay-per-
action (CPA). Placing ads on your website is about as easy as it gets with 
a good ad server, especially if you have a large audience. You can have 
regular banner display ads, text ads or video ads. Advertisers pay to be 
seen on your pages, although you should always ensure that the ads you 
run are relevant to your website. For example, you would never run ads 
for an online casino if you have a site devoted to kid’s toys. Ads should 
be relevant and feel like an organic part of the site.
Data
You can use the data gathered from visitors to your website to make 
money with targeted advertising, selling to data brokers or using it to 
improve conversion rates. However, this is an area where you need to 
be very careful because it is a sensitive topic with serious legal 
consequences. While it is certainly possible to target ads and run other 
marketing purposes using this collected data, you must ensure that you 
only ever do so after receiving clear permission from your visitors, whilst 
also respecting their privacy at the highest level.
Affiliate programs
There are many businesses out there that are willing to give you 
commissions for sales that came from your website. Cost-per-action 
(CPA) ads pay you a fixed amount or a percentage of the order when 
someone clicks on an ad from your site and makes a purchase on the 
advertiser’s site. Again, you will want to choose products and services 
that are relevant to the content on your site and which you have faith 
in. Do not pimp products that you know they don’t work or that you feel 
they are misleading simply because you see it as an opportunity to make 
a quick buck. You will lose a lot of followers that way.
Sponsored posts
These are gaining in popularity, simply because they are usually 
delivered in the form of informative content that is relevant to your 
website. Sponsored articles are the equivalent of the infomercials that 
you see on TV, but they are also usually more subtle. Many times, 
people might not even be aware that they are reading sponsored 
content, as it will feel like an organic part of your website. However, 
appropriate disclosure should be displayed so that viewers know they 
are not mislead into buying something they don’t want to.
About Adspeed
AdSpeed ad server is a reliable & powerful ad serving and ad 
management solution that serves your ads, tracks impressions & clicks 
and reports ad statistics in real-time. Driven by the latest ad serving 
technologies, the goal of Adspeed adserver is to provide a reliable 
platform that can help in executing online advertising strategy more 
efficiently. 
Thank you for spending your precious time in reading this article.