Australia Online Grocery Market Growth, Demand and Challenges of the Key Industry Players 2024-32
                     Australia Online Grocery 
Market Research and 
Forecast Report 2024-
2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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A cc o r d i ng  t o  t h e  l a t e s t  r e p o r t  b y  IM A R C  G ro u p ,  t i t l e d  " A u s t r a l ia  On l i n e  Gr o c e r y  
Ma r k e t :  I n d u s t r y  T r e n d s ,  S h a r e ,  S i z e ,  Gr o w th ,  O p p o r t u n i ty  a n d  F o r e ca s t  2 0 2 4 -
20 3 2 , "  t h e  A u s t r a l i a  o n l i n e  g r o c e r y  m a r k e t  s i ze  i s  p r o j e c t e d  to  e x h i b i t  a  g r o w t h  r a t e  
( C A G R )  o f  2 2 . 1 0 %  d u r i n g   2 0 2 4 - 20 3 2  .
T he  e v o l v i n g  l i f e s t y l e  o f  c o n s um e rs  as  w e l l  as  t e c h no l o g i c a l  ad v a n c em e n t s  a r e  t h e  
Report f a c t o r s  re s p o n s i b l e  f o r  t h e  g r o w t h  o f  t he  A u s t r a l i a  o n l i ne  g r oc e r y  m a r k e t .  A dd i t i o n a l l y ,  
t he  d e m an d  f o r  o n l i n e  g r o ce r i e s  i s  g r o w i n g  o w i n g  t o  t h e  c o n ve n i e n c e  o f  o n l i n e  
sh o p p i n g ,  b u s y  l i f e s t y l e s ,  as  w e l l  a s  t h e  i n c r e a se d  pe n e t r a t i o n  o f  s m a r t p h o n es  a nd  
Highlight and b r o a d b an d ,  w h i c h  i s  f u e l i n g  th e  m a r k e t .  
B es i d e s  t h i s ,  t h e  r i s i n g  c o ns u m er  e x p ec t a t i on  f o r  f a s t  a n d  f l e x i b l e  d e l i ve r y  o p t i o n s ,  
Description su c h  a s  s a m e- d a y  d e l i v e r y  o r  s c h e du l e d  s l o t s ,  h a s  e n c ou r a g e d  m o r e  s u p e r ma r k e ts  a n d  sp e c i a l t y  f o od  r e t a i l e r s  t o  e n h a n ce  t h e i r  o n l i ne  p l a t f o rm s ,  w h i ch  i s  f u r t h e r  bo l s t e r i n g  
t he  m a rk e t .  R e t a i l e r s  a r e  a l s o  e x p a nd i n g  t h e i r  g e o g r a p h i c a l  r e ac h  th r o u g h  o n l i ne  
ch a n n e l s ,  a l l o w i n g  th e m  t o  se r v e  a  b r o a d e r  c u s to m e r  b as e  w i t ho u t  t h e  n e e d  fo r  
ph y s i c a l  s t o r e  e x p a n s i o n .
R eq u e s t  f o r  a  P D F  sa m p le  o f  th i s  r ep o r t :  
h t t p s : / /w w w . i ma r c g r o u p . co m / a us t r a l i a -o n l i n e -g r o c e r y - m a rk e t / re q u e s ts a m p l e
Report Description
Austra l ia  Onl ine  Grocery  Market  Trends:
The market  is  see ing  a  surge in  innovat ions des igned to  improve  the  on l ine grocery  shopp ing  exper ience ,  
wh ich  i s  augment ing the market .  In  add i t ion  to  th is ,  a r t i f i c ia l  in te l l igence  and machine  learn ing are  be ing  
u t i l i zed  to  persona l ize  shopp ing  exper iences,  o f fe r ing  recommendat ions based on  pas t  shopp ing  behav iors  
and  p re fe rences ,  wh ich  i s  pos i t ive ly  impac t ing the market .  
Fur thermore ,  there  i s  a  growing  t rend  towards  susta inab i l i t y  w i th in  the  sector ,  w i th  consumers  increas ing ly  
favor ing  re ta i le rs  who demonst ra te  env i ronmenta l  respons ib i l i t y  th rough the i r  packag ing and  sourc ing  
pract i ces ,  wh ich  is  ac t ing  as  ano ther  g rowth- induc ing fac to r .  On l ine  g rocery  s tores  a re  a lso  adopt ing  more  
eco- f r iend ly  prac t i ces ,  such  as  reduc ing  p las t ic  use  and  pr io r i t i z ing  loca l ly  sourced  p roduc ts ,  tha t  resonate  
wel l  w i th  env i ronmenta l l y  consc ious  consumers ,  wh ich  is  ant i c ipated to  d r ive  the  Aust ra l ia  on l ine  g rocery  
marke t  over  the  forecasted  per iod.
View Report  TOC,  F igures and Tables :  h t tps: / /www. imarcgroup.com/austra l ia-on l ine-grocery-market
Product Type Insights:
• Vegetables and Fruits
• Dairy Products
• Staples and Cooking Essent ials
• Snacks
• Meat and Seafood
• Others
Report 
Segmentation Business Model Insights:
• Pure Marketplace
• Hybrid Marketplace
• Others
Platform Insights:
• Web-Based
• App-Based
Purchase Type Insights:
• One-Time
• Subscript ion
Report Regional Insights:
Segmentation • Austral ia Capital  Terr i tory & New South Wales
• Victoria & Tasmania
• Queensland
• Northern Terr i tory & Southern Austral ia
• Western Austral ia
How has the Australia online grocery market 
performed so far and how will it perform in the 
coming years?
What has been the impact of COVID-19 on the 
Australia online grocery market?
Key 
What is the breakup of the Australia online grocery 
Questions market on the basis of product type?
Answered in 
What is the breakup of the Australia online grocery 
market on the basis of business model?
the Report
What is the breakup of the Australia online grocery 
market on the basis of platform?
What is the breakup of the Australia online grocery 
market on the basis of purchase type?
What are the various stages in the value chain of 
the Australia online grocery market?
What are the key driving factors and challenges in 
the Australia online grocery?
Key 
What is the structure of the Australia online 
Questions grocery market and who are the key players?
Answered in What is the degree of competition in the Australia 
online grocery market?
the Report
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4    A u s t r a l i a  O n l i n e  G r o c e r y  M a r k e t  -  I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     M a r k e t  D y n a m i c s
    4 . 3     I n d u s t r y  T r e n d s
    4 . 4     C o m p e t i t i v e  I n t e l l i g e n c e
5    A u s t r a l i a  O n l i n e  G r o c e r y  M a r k e t  L a n d s c a p e
    5 . 1     H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
    5 . 2     M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
6    A u s t r a l i a  O n l i n e  G r o c e r y  M a r k e t  -  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     V e g e t a b l e s  a n d  F r u i t s
        6 . 1 . 1  O v e r v i e w
        6 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 1 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 2     D a i r y  P r o d u c t s
        6 . 2 . 1  O v e r v i e w
        6 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 2 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
       
   6 . 3     S t a p l e s  a n d  C o o k i n g  E s s e n t i a l s
        6 . 3 . 1  O v e r v i e w
        6 . 3 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 3 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 4     S n a c k s
        6 . 4 . 1  O v e r v i e w
        6 . 4 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 4 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 5     M e a t  a n d  S e a f o o d
        6 . 5 . 1  O v e r v i e w
        6 . 5 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
Table of         6 . 5 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 6     O t h e r s
        6 . 6 . 1  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
Contents         6 . 6 . 2  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )7    A u s t r a l i a  O n l i n e  G r o c e r y  M a r k e t  -  B r e a k u p  b y  B u s i n e s s  
M o d e l
    7 . 1     P u r e  M a r k e t p l a c e
        7 . 1 . 1  O v e r v i e w
        7 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 1 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    7 . 2     H y b r i d  M a r k e t p l a c e
        7 . 2 . 1  O v e r v i e w
        7 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 2 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    7 . 3     O t h e r s
        7 . 3 . 1  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 3 . 2  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )     
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht t ps : / /w ww. i ma rc gro up . c o m /a us t ra l i a - o n l i ne -g ro c e ry -m a rke t /
t o c
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