Automotive Infotainment Market Growth, Demand and Challenges of the Key Industry Players 2024-2032
                     Global Automotive 
Infotainment Market 
Research and Forecast 
Report 2024-2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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Acco r d ing  t o  t he  l a t es t  r e po r t  by  I M ARC  G r ou p ,  t i t l e d  " Au t omot i ve  I n f o t a i nm ent  
M ar ke t :  G l ob a l  I ndu st ry  T rend s ,  Shar e ,  S i ze ,  G row t h ,  O pp or t u n i t y  and  Fo rec as t  
2024 - 203 2 , "  t he  g lob a l  au t om o t i ve  i n f o t a inm en t  m ar k e t  s iz e  r ea ched  US$  1 9 . 6  
B i l l i on  i n  20 23 .
Report Au t o m o t i ve  i n f o t a inm e n t  r e f e r s  t o  t h e  co m b i na t i on  o f  ve h i c le  sys t em s  co m pr i s i ng  
ha r d war e  a nd  s o f t wa r e  co m po nen t s  t ha t  de l i ve r  en t e r t a i nm e n t  and  i n f o r m a t ion  t o  t he  
d r i v e r  and  pa ssen ge r s .  T hese  s ys t em s  em p loy  con t r o l  e lem en t s ,  su ch  as  bu t t on  
Highlight and pane ls ,  v o i ce  com m an ds ,  t ou ch  s c r een  d i sp la ys ,  a nd  aud io / v id eo  ( A / V )  i n t e r f a ces  
t ha t  a id  passe nge r s  i n  s a f e l y  s t a y ing  c onnec t ed  on  t he  r o ad .  
Description They  a r e  a l so  i n t eg r a t ed  w i t h  seve r a l  adva nced  f ea t u r es ,  i nc lud ing  na v iga t i ona l  se r v i ces ,  veh i c le  v o i ce  con t r o l ,  p a r k ing  as s i s t a nce ,  c l i m a t e  co n t r o l ,  t wo - way  
com m un ic a t i on s  t oo l s  and  se cu r i t y  se r v i ce s ,  t ha t  as s i s t  i n  im p r ov ing  t h e  ov e r a l l  
d r i v in g  ex pe r ien ce  a nd  o pe r a t i ona l  e f f i c i ency  o f  pa ssen ge r  a nd  c om m er c ia l  veh i c les .
Reque st  f o r  a  PDF  sam pl e  o f  t h i s  re por t :  
h t t p s : / / www. im ar c g r ou p . com / au t om o t i ve - i n f o t a inm en t - m ar ke t / r equ es t s am p le
Report Description
G l ob a l  Au t om ot i v e  I n f o t a i nmen t  M a rke t  T re nds :
The  g loba l  m ar ke t  i s  p r im ar i l y  d r i v en  b y  t h e  i n c r ea s ing  d em a nd  f o r  sm a r t  veh i c le s  w i t h  i n t e g r a t e d  i n f o t a in m en t  sys t em s .  
Thes e  au t om ob i l es  a r e  w ide l y  ga in ing  p r o m inen ce  am on g  t h e  m asse s  d ue  t o  t he  enhanc ed  i n - v eh i c le  expe r ienc e  o f f e r e d  
by  t he  u se  o f  va r i ous  en t e r t a inm en t  se r v i ces ,  i nc l ud ing  on - d em a nd  m u s ic  and  l i ve  A / V  s t r eam ing ,  am o ng  o t he r s .  Th i s  i s  
suppo r t e d  by  t he  im p r ov ing  l i v i ng  s t anda r ds  a nd  t h e  i n f l a t i ng  pe r  cap i t a  i ncom e  l eve l s  o f  t he  m a jo r i t y  o f  t h e  popu l a t i on ,  
wh ich  has  f u r t he r  con t r i bu t ed  t o  an  e nhanc ed  p r e f e r ence  f o r  p r em ium  a nd  l uxu r y  veh i c les .  
The  s h i f t i n g  p r e f e r e nce  t owar d s  veh i c le  c us t o m iza t i on  f o r  h ig h - en d  com f o r t  and  conv en ienc e  i s  a l so  p r ov id ing  a  b oos t  t o  
t he  m ar ke t  g r ow t h .  Fu r t he r m or e ,  num er ous  m an u f ac t u r e r s  a r e  i nco r po r a t i ng  vo i ce  r eco gn i t i o n  t e chno lo gy ,  i n t u i t i v e  
t ouc hsc r e en  a nd  a dvanc ed  g r aph ic  us e r  i n t e r f a ce  w i t h  i n f o t a inm e n t  sy s t em s  t o  im p r o ve  t h e  ove r a l l  e f f i c i ency  o f  t h e  
veh i c le .  Th i s  i s  f u r t he r  c r e a t i ng  a  pos i t i ve  o u t l oo k  f o r  t h e  m ar ke t .  Som e  o f  t he  o t h e r  f ac t o r s  con t r i bu t i n g  t o  t h e  m ar ke t  
g r ow t h  i nc lude  t he  r i s i ng  f oc us  o n  d r i v e r  s a f e t y ,  t he  in t r odu c t i o n  o f  l ow- cos t  i n f o t a inm e n t  sy s t em s  in  t h e  m a r ke t  and  t he  
i nco r p o r a t i on  o f  c l ou d - ba sed  se r v i c es  w i t h  au t om o t i ve  i n f o t a inm en t  s ys t e m s .
Look i ng  f o rw ard ,  t he  mark e t  i s  p ro j ec t ed  t o  g ro w  a t  a  CA G R o f  7 . 3% d ur i n g  20 24 - 2 032 .
V i ew  Repo r t  T O C,  F i g ures  and  T ab l e s :  h t t ps : / / w w w . i mar cgrou p . com / a ut omo t i ve - i n f o t a i n ment - ma rke t
Breakup by Product Type:
• Navigation Unit
• Display Audio
• Audio
• Others
Report Breakup by Vehicle Type:
• Passenger Cars
Segmentation • Commercial  Vehicles
Breakup by Operating System:
• QNX
• LINUX
• Microsoft
• Others
Breakup by Installation Type:
• In -Dash Infota inment
• Rear Seat  In fota inment
Breakup by Sales Channel:
• OEM
Report • Aftermarket
Segmentation Breakup by Technology:
• Integrated
• Embedded
• Tethered
Breakup by Connectivity:
• Bluetooth
• Wi-Fi
• 3G
• 4G
• 5G
Breakup by Region:
Report • North America
• Asia Pacifi c
Segmentation • Europe
• Lat in Amer ica
• Middle East  and Afr ica
• Aisin Seiki  Co. Ltd.
• Continental AG
• Clarion Co. Ltd.
•
Competitive Denso Corporation
• Garmin Ltd.
Landscape • Harman International Industries, Inc.  
with Key (Samsung Electronics)
• Magneti  Marel l i  S.p.A.
Players • Panasonic Corporat ion
• Pioneer Corporation
• Robert Bosch GmbH
• Aptiv
What was the size of the global automotive 
infotainment market in 2023?
What is the expected growth rate of the global 
automotive infotainment market during 2024-2032?
Key What are the key factors driving the global 
automotive infotainment market?
Questions 
What has been the impact of COVID-19 on the 
Answered in global automotive infotainment market?
the Report What is the breakup of the global automotive 
infotainment market based on the product type?
What is the breakup of the global automotive 
infotainment market based on the vehicle type?
What is the breakup of the global automotive 
infotainment market based on the operating 
system?
What is the breakup of the global automotive 
infotainment market based on the installation type?
What is the breakup of the global automotive 
infotainment market based on sales channel?
Key What is the breakup of the global automotive 
infotainment market based on the technology?
Questions 
Answered in What is the breakup of the global automotive infotainment market based on the connectivity?
the Report
What are the key regions in the global automotive 
infotainment market?
Who are the key players/companies in the global 
automotive infotainment market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     K e y  I n d u s t r y  T r e n d s5     G l o b a l  A u t o m o t i v e  I n f o t a i n m e n t  M a r k e t
    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     I m p a c t  o f  C O V I D - 1 9
    5 . 4     M a r k e t  F o r e c a s t
6      M a r k e t  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     N a v i g a t i o n  U n i t
        6 . 1 . 1  M a r k e t  T r e n d s
        6 . 1 . 2  M a r k e t  F o r e c a s t
    6 . 2     D i s p l a y  A u d i o
        6 . 2 . 1  M a r k e t  T r e n d s
        6 . 2 . 2  M a r k e t  F o r e c a s t
    6 . 3     A u d i o
        6 . 3 . 1  M a r k e t  T r e n d s
        6 . 3 . 2  M a r k e t  F o r e c a s t
       
    6 . 4     O t h e r s
        6 . 4 . 1  M a r k e t  T r e n d s
        6 . 4 . 2  M a r k e t  F o r e c a s t
7    M a r k e t  B r e a k u p  b y  V e h i c l e  T y p e
    7 . 1     P a s s e n g e r  C a r s
        7 . 1 . 1  M a r k e t  T r e n d s
        7 . 1 . 2  M a r k e t  F o r e c a s t
    7 . 2     C o m m e r c i a l  V e h i c l e s
        7 . 2 . 1  M a r k e t  T r e n d s
        7 . 2 . 2  M a r k e t  F o r e c a s t
Table of 8    M a r k e t  B r e a k u p  b y  O p e r a t i n g  S y s t e m    8 . 1     Q N X
        8 . 1 . 1  M a r k e t  T r e n d s
        8 . 1 . 2  M a r k e t  F o r e c a s t
Contents     8 . 2     L I N U X        8 . 2 . 1  M a r k e t  T r e n d s
        8 . 2 . 2  M a r k e t  F o r e c a s t
    8 . 3     M i c r o s o f t
        8 . 3 . 1  M a r k e t  T r e n d s
        8 . 3 . 2  M a r k e t  F o r e c a s t
    8 . 4     O t h e r s
        8 . 4 . 1  M a r k e t  T r e n d s
        8 . 4 . 2  M a r k e t  F o r e c a s t
9    M a r k e t  B r e a k u p  b y  I n s t a l l a t i o n  T y p e
    9 . 1     I n - D a s h  I n f o t a i n m e n t
        9 . 1 . 1  M a r k e t  T r e n d s
        9 . 1 . 2  M a r k e t  F o r e c a s t
    9 . 2     R e a r  S e a t  I n f o t a i n m e n t
        9 . 2 . 1  M a r k e t  T r e n d s
        9 . 2 . 2  M a r k e t  F o r e c a s t     
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
h t t p s : / / w w w. i m a rc g ro u p . c o m / a u t o m o t i v e - i n f o t a i n m e n t - m a r ke t / t o c
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