Europe Eyewear Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opportunity 2024-32
                     Europe Eyewear Market 
Research and Forecast 
Report 2024-2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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las t ing resul ts .
Acco r d ing  t o  t h e  l a t es t  r epo r t  by  I M ARC G r oup ,  t i t l ed  "E urop e  Eyew ear  M arke t :  
I ndu st ry  T r ends ,  Sh are ,  S i z e ,  G row t h ,  O pp or t un i t y  and  For ecas t  20 24 -
2032 , "  t he  Eu r o pe  e yewea r  m ar ke t  s i ze  r eac hed  US$  3 8 . 5  B i l l i on  i n  202 3 .
Eyew ear  r e f e r s  t o  acc esso r ies  wo r n  ove r  t he  eyes  f o r  v i s i on  co r r ec t i on ,  p r o t ec t i on  
f r om  en v i r onm en t a l  e l em en t s ,  o r  as  a  f ash io n  s t a t em en t .  The  p r im ar y  f un c t i on  o f  
Report eye wear  i s  t o  enha nce  v i sua l  acu i t y ,  add r ess ing  con d i t i on s  such  as  
nea r s igh t e dnes s ,  f a r s igh t e dnes s ,  as t ig m a t i sm ,  o r  p r esb yop ia .  Th i s  co r r ec t i ve  aspe c t  
Highlight and i s  ach ieved  t h r ou gh  l en ses  t h a t  a l t e r  t h e  pa t h  o f  l i g h t  en t e r i ng  t he  ey es ,  en ab l i ng  c lea r e r  v i s i on .  
Eyew ear  c om e s  i n  va r i ous  f o r m s ,  i nc lud ing  g las ses ,  s ung l asses ,  and  co n t ac t  l ense s .  
Description G las ses  con s i s t  o f  a  f r a m e  t ha t  ho lds  t he  l en ses  i n  p lace ,  su ppo r t ed  by  t em p le s  t ha t  
r es t  ov e r  t he  e a r s .  F r a m es  can  be  m ad e  f r o m  d i f f e r e n t  m a t e r i a l s ,  s uch  as  p las t i c ,  
m e t a l ,  o r  ev en  woo d ,  o f f e r i ng  a  w ide  r an ge  o f  s t y l es  a nd  des ig ns  t o  su i t  i nd i v idua l  
p r e f e r enc es .
Reque st  f o r  a  PDF  sam pl e  o f  t h i s  re por t :  
h t t p s : / / www. im ar c g r ou p . com / eu r ope - e yewe ar - m ar ke t / r eq ues t sam p le
Report Description
E u r o p e  E y e w e a r  M a r k e t  T r e n d s :
W i t h  t h e  g r o w i n g  a w a r e n e s s  a b o u t  t h e  i m p o r t a n c e  o f  e y e  h e a l t h ,  t h e r e  i s  a  r i s i n g  d e m a n d  f o r  p r e v e n t i v e  e y e w e a r  s u c h  a s  s u n g l a s s e s  w i t h  U V  
p r o t e c t i o n .  C o n s u m e r s  a r e  b e c o m i n g  m o r e  c o n s c i o u s  o f  t h e  h a r m f u l  e f f e c t s  o f  u l t r a v i o l e t  r a d i a t i o n  o n  t h e i r  e y e s ,  l e a d i n g  t o  h i g h e r  a d o p t i o n  
r a t e s  o f  s u n g l a s s e s  a s  a  m e a n s  o f  p r o t e c t i o n  a g a i n s t  c o n d i t i o n s ,  s u c h  a s  c a t a r a c t s  a n d  m a c u l a r  d e g e n e r a t i o n .  A d d i t i o n a l l y ,  t h e  a g i n g  
p o p u l a t i o n  o f  E u r o p e  i s  a  s i g n i f i c a n t  d r i v e r  o f  t h e  e y e w e a r  m a r k e t .  A s  i n d i v i d u a l s  a g e ,  t h e y  a r e  m o r e  l i k e l y  t o  d e v e l o p  a g e - r e l a t e d  v i s i o n  
p r o b l e m s  s u c h  a s  p r e s b y o p i a ,  n e c e s s i t a t i n g  t h e  u s e  o f  c o r r e c t i v e  e y e w e a r ,  s u c h  a s  r e a d i n g  g l a s s e s  o r  m u l t i f o c a l  l e n s e s .  T h e  p r e v a l e n c e  o f  e y e  
c o n d i t i o n s ,  s u c h  a s  m y o p i a  a n d  a s t i g m a t i s m ,  a c r o s s  d i f f e r e n t  a g e  g r o u p s  f u r t h e r  f u e l s  t h e  d e m a n d  f o r  p r e s c r i p t i o n  g l a s s e s  a n d  c o n t a c t  l e n s e s .  
O t h e r  t h a n  t h i s ,  E u r o p e  i s  k n o w n  f o r  i t s  f a s h i o n - c o n s c i o u s  c o n s u m e r  b a s e ,  d r i v i n g  d e m a n d  f o r  e y e w e a r  a s  a  f a s h i o n  a c c e s s o r y .  T r e n d s  i n  f r a m e  
s t y l e s ,  c o l o r s ,  a n d  d e s i g n s  p l a y  a  s i g n i f i c a n t  r o l e  i n  s h a p i n g  c o n s u m e r  p r e f e r e n c e s .  D e s i g n e r  e y e w e a r  b r a n d s  a n d  c o l l a b o r a t i o n s  w i t h  f a s h i o n  
i c o n s  o f t e n  c o m m a n d  p r e m i u m  p r i c e s  a n d  e n j o y  s t r o n g  b r a n d  l o y a l t y  a m o n g  E u r o p e a n  c o n s u m e r s .  M o r e o v e r ,  t h e  p r o l i f e r a t i o n  o f  e - c o m m e r c e  
p l a t f o r m s  a n d  o n l i n e  e y e w e a r  r e t a i l e r s  h a s  e x p a n d e d  t h e  r e a c h  o f  t h e  E u r o p e a n  e y e w e a r  m a r k e t .  C o n s u m e r s  i n c r e a s i n g l y  p r e f e r  t h e  
c o n v e n i e n c e  o f  s h o p p i n g  f o r  e y e w e a r  o n l i n e ,  w h e r e  t h e y  c a n  b r o w s e  a  w i d e  s e l e c t i o n  o f  p r o d u c t s ,  c o m p a r e  p r i c e s ,  a n d  b e n e f i t  f r o m  h o m e  
d e l i v e r y  s e r v i c e s .  O m n i - c h a n n e l  r e t a i l i n g  s t r a t e g i e s ,  w h i c h  i n t e g r a t e  o n l i n e  a n d  o f f l i n e  s a l e s  c h a n n e l s ,  a r e  b e c o m i n g  i n c r e a s i n g l y  p r e v a l e n t  a s  
e y e w e a r  b r a n d s  s e e k  t o  p r o v i d e  s e a m l e s s  s h o p p i n g  e x p e r i e n c e s  a c r o s s  v a r i o u s  t o u c h p o i n t s .
L o o k i n g  f o r w a r d ,  I M A R C  G r o u p  e x p e c t s  t h e  m a r k e t  t o  r e a c h  U S $  6 2 . 9  B i l l i o n  b y  2 0 3 2 ,  e x h i b i t i n g  a  g r o w t h  r a t e  ( C A G R )  o f  5 . 6 1 %  
d u r i n g  2 0 2 4 - 2 0 3 2 .
V i e w  R e p o r t  T O C ,  F i g u r e s  a n d  T a b l e s :  h t t p s : / / w w w . i m a r c g r o u p . c o m / e u r o p e - e y e w e a r - m a r k e t
Breakup by Product:
• Spectacles
• Sunglasses
• Contact Lenses
 
Breakup by Gender:
Report • Men
• Women
Segmentation • Unisex
Breakup by Distribution Channel:
• Optical  Stores
• Independent Brand Showrooms
• Onl ine Stores
• Retai l  Stores
Breakup by Country:
• Germany
• France
• United Kingdom
• I ta ly
Report • Spain
• Others
Segmentation
How has the Europe eyewear market performed so 
far and how will it perform in the coming years?
What has been the impact of COVID-19 on the 
Europe eyewear market?
Key What are the key regional markets?
Questions What is the breakup of the market based on the 
product?
Answered in 
What is the breakup of the market based on the 
the Report gender?
What is the breakup of the market based on the 
distribution channel?
What are the various stages in the value chain of 
the industry?
What are the key driving factors and challenges in 
the industry?
Key What is the structure of the Europe eyewear market and who are the key players?
Questions 
What is the degree of competition in the industry?
Answered in 
the Report
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
        2 . 4 . 1     B o t t o m - U p  A p p r o a c h
Table of         2 . 4 . 2     T o p - D o w n  A p p r o a c h    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
    4 . 1     O v e r v i e w
Contents     4 . 2     K e y  I n d u s t r y  T r e n d s5     E u r o p e  E y e w e a r  M a r k e t
    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     I m p a c t  o f  C O V I D - 1 9
    5 . 4     M a r k e t  F o r e c a s t
6      M a r k e t  B r e a k u p  b y  P r o d u c t
    6 . 1     S p e c t a c l e s
        6 . 1 . 1  M a r k e t  T r e n d s
        6 . 1 . 2  M a r k e t  F o r e c a s t
    6 . 2     S u n g l a s s e s
        6 . 2 . 1  M a r k e t  T r e n d s
        6 . 2 . 2  M a r k e t  F o r e c a s t
    6 . 3     C o n t a c t  l e n s e s
        6 . 3 . 1  M a r k e t  T r e n d s
        6 . 3 . 2  M a r k e t  F o r e c a s t  
7    M a r k e t  B r e a k u p  b y  G e n d e r
       
    7 . 1     M e n
        7 . 1 . 1  M a r k e t  T r e n d s
        7 . 1 . 2  M a r k e t  F o r e c a s t
    7 . 2     W o m e n
        7 . 2 . 1  M a r k e t  T r e n d s
        7 . 2 . 2  M a r k e t  F o r e c a s t
    7 . 3     U n i s e x
        7 . 3 . 1  M a r k e t  T r e n d s
        7 . 3 . 2  M a r k e t  F o r e c a s t  
8    M a r k e t  B r e a k u p  b y  D i s t r i b u t i o n  C h a n n e l
Table of     8 . 1     O p t i c a l  S t o r e s        8 . 1 . 1  M a r k e t  T r e n d s
        8 . 1 . 2  M a r k e t  F o r e c a s t
    8 . 2     I n d e p e n d e n t  B r a n d  S h o w r o o m s
Contents         8 . 2 . 1  M a r k e t  T r e n d s        8 . 2 . 2  M a r k e t  F o r e c a s t
    8 . 3     O n l i n e  S t o r e s
        8 . 3 . 1  M a r k e t  T r e n d s
        8 . 3 . 2  M a r k e t  F o r e c a s t
    8 . 4     R e t a i l  S t o r e s
        8 . 4 . 1  M a r k e t  T r e n d s
        8 . 4 . 2  M a r k e t  F o r e c a s t
9    M a r k e t  B r e a k u p  b y  C o u n t r y
    9 . 1     G e r m a n y
        9 . 1 . 1  M a r k e t  T r e n d s
        9 . 1 . 2  M a r k e t  B r e a k u p  b y  P r o d u c t
        9 . 1 . 3  M a r k e t  B r e a k u p  b y  G e n d e r
        9 . 1 . 4  M a r k e t  B r e a k u p  b y  D i s t r i b u t i o n  C h a n n e l
        9 . 1 . 5  M a r k e t  F o r e c a s t
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
h t t p s : / / w w w. im a rcg ro u p . co m / e u ro p e - ey e w ea r- m a r ke t / t o c
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