Feminine Hygiene Products Market by Product Type, Distribution Channel, End User 2024-2032
                     Global Feminine Hygiene 
Products Market 
Research and Forecast 
Report 2024-2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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las t ing resul ts .
Accord ing  to  t he  la tes t  repor t  by  I MARC G roup ,  t i t led  " Femi n i ne Hyg iene  
Products  M arket :  G loba l  I ndust ry  T rends,  Share ,  S ize ,  Growth ,  Oppor tun i ty  
and  Forecast  2024-2032, "  t he  g loba l  f em in ine  hyg iene  p roduc ts  marke t  s i ze  
reached  US$  27 . 8  B i l l i on  in  2023 .
Report Femin ine  hyg iene  p roduc ts  p lay  a  s i gn i f i can t  r o le  in  improv ing  and  ma in ta in ing  the  we l l - be ing  and  rep roduc t i ve  hea l th  o f  women .  These p roduc ts  a re  genera l l y  
made  up  o f  r ayon ,  v i scose  and ce l lu lose  wood f lu f f  pu lp ,  among o the rs .  They  are  
Highlight and main ly  assoc ia t ed  w i th  menopause ,  mens t rua t ion ,  gen i t a l  c lean l iness ,  
con t racep t i on  and  ma t ern i t y .  
Description Over  t he  pas t  t wo  decades ,  t he  demand f o r  f em in ine  hyg iene  produc t s  has  inc reased  ac ross  the  g lobe .  Th is  can  be  a t t r i bu ted  to  t he  improv ing  f inanc ia l  
i ndependence  o f  women,  ow ing  to  wh ich  t hey  can  spend  more  on  hyg iene 
produc t s .
Request  fo r  a  PDF sample  o f  th is  repor t :  
ht tps : / / www. imarcgroup .com/ f em in ine -hyg iene-produc t s -marke t / reques t samp le
Report Description
Global  Femin ine  Hygi ene  Products  Market  T rends:
A r i se  in  concerns  rega rd ing  persona l  hyg iene and grow ing  awareness  about  t he  inc reas ing  env i r onmen t a l  conce rns ,  
f emales  a re  sh i f t i ng  toward  b iodegradab le ,  compos tab le  and  eco - f r iend l y  p roduc t s .  These  produc t s  a re  genera l l y  
made  w i t h  na t ura l  f i be rs  tha t  a re  g rown w i t hou t  t he  use  o f  pes t i c ides  o r  insec t i c ides .  Fu r t hermore ,  severa l  awareness  
campa igns  and  prog rams  have  been o rgan ized  by  d i f f e ren t  NGOs  and gove rnment a l  o rgan iza t ions  to  d is t r i bu te  
san i ta ry  pads  a t  a f fo rdab le  ra t es .  
Th is  has  boos ted  t he  u t i l i za t ion  o f  t hese  p roduc ts ,  espec ia l l y  among  the  underpr i v i l eged and  ru ra l  f ema le  
popu la t i ons .  Moreover ,  t he  lead ing  compan ies  a re  coming  up  w i t h  new produc t  va r ie t i es  to  inc rease  t he i r  consumer  
base .  Fo r  i ns tance ,  P roc t o r  and  Gamb le ,  has  in t r oduced san i t a r y  pads  w i th  h ighe r  absorp t ion  capac i t y  and  improved  
f rag rances  and  ingred ien ts  t o  a t t rac t  consumers  and  expand  t he i r  marke t  ope ra t i ons .
Look ing  fo rward ,  the  market  i s  pro jected  to  reach  a  va lue  o f  US$ 41 .4  B i l l i on  by 2032 ,  g rowing  a t  a  CAGR of  
4 . 4% dur ing  the  fo recast  per i od  (2024-2032) .
V i ew Report  TOC,  F igures and  Tab les :  h t tps: / / www. i marcgroup .com/ femi n ine -hyg i ene-products-market
Breakup by Product Type:
• Sanitary Pads
• Panty Liners
• Tampons
• Spray and Internal  Cleaners
• Others
Report 
 
Segmentation Breakup by Distribution Channel:
• Supermarkets and Hypermarkets
• Specialty Stores
• Beauty Stores and Pharmacies
• Online Stores
• Others
Breakup by Region:
• Asia Pacifi c
• North America
• Europe
• Middle East and Afr ica
Report • Latin America
Segmentation
• Procter & Gamble
• Edgewel l  Personal Care
• Unicharm
Competitive • Kimberly-Clark Corporat ion
Landscape • Kao Corporation
with Key 
Players
What was the size of the global feminine hygiene 
products market in 2023?
What is the expected growth rate of the global 
feminine hygiene products market during 2024-
2032?
What are the key factors driving the global 
Key feminine hygiene products market?
Questions What has been the impact of COVID-19 on the 
global feminine hygiene products market?
Answered in 
What is the breakup of the global feminine hygiene 
the Report products market based on the product type?
What is the breakup of the global feminine hygiene 
products market based on the distribution channel?
What are the key regions in the global feminine 
hygiene products market?
Who are the key players/companies in the global 
feminine hygiene products market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
        2 . 4 . 1     B o t t o m - U p  A p p r o a c h
Table of         2 . 4 . 2     T o p - D o w n  A p p r o a c h    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
    4 . 1     O v e r v i e w
Contents     4 . 2     K e y  I n d u s t r y  T r e n d s5    G l o b a l  F e m i n i n e  H y g i e n e  P r o d u c t s  M a r k e t    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     I m p a c t  o f  C O V I D - 1 9
    5 . 4     M a r k e t  B r e a k u p  b y  P r o d u c t  T y p e
    5 . 5     M a r k e t  B r e a k u p  b y  D i s t r i b u t i o n  C h a n n e l
    5 . 6     M a r k e t  B r e a k u p  b y  R e g i o n
    5 . 7     M a r k e t  F o r e c a s t
    5 . 8     S W O T  A n a l y s i s
        5 . 8 . 1     O v e r v i e w
        5 . 8 . 2     S t r e n g t h s
        5 . 8 . 3     W e a k n e s s e s
        5 . 8 . 4     O p p o r t u n i t i e s
        5 . 8 . 5     T h r e a t s
    5 . 9     V a l u e  C h a i n  A n a l y s i s
        5 . 9 . 1     O v e r v i e w
        5 . 9 . 2     R e s e a r c h  a n d  D e v e l o p m e n t
       
        5 . 9 . 3     R a w  M a t e r i a l  P r o c u r e m e n t
        5 . 9 . 4     M a n u f a c t u r i n g
        5 . 9 . 5     M a r k e t i n g
        5 . 9 . 6     D i s t r i b u t i o n
        5 . 9 . 7     E n d - U s e
    5 . 1 0     P o r t e r s  F i v e  F o r c e s  A n a l y s i s
        5 . 1 0 . 1     O v e r v i e w
        5 . 1 0 . 2     B a r g a i n i n g  P o w e r  o f  B u y e r s
        5 . 1 0 . 3     B a r g a i n i n g  P o w e r  o f  S u p p l i e r s
        5 . 1 0 . 4     D e g r e e  o f  C o m p e t i t i o n
Table of         5 . 1 0 . 5     T h r e a t  o f  N e w  E n t r a n t s        5 . 1 0 . 6     T h r e a t  o f  S u b s t i t u t e s
6    M a r k e t  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     S a n i t a r y  P a d s
Contents         6 . 1 . 1  M a r k e t  T r e n d s
        6 . 1 . 2  M a r k e t  F o r e c a s t
    6 . 2     P a n t y  L i n e r s
        6 . 2 . 1  M a r k e t  T r e n d s
        6 . 2 . 2  M a r k e t  F o r e c a s t
    6 . 3     T a m p o n s
        6 . 3 . 1  M a r k e t  T r e n d s
        6 . 3 . 2  M a r k e t  F o r e c a s t
    6 . 4     S p r a y  a n d  I n t e r n a l  C l e a n e r s
        6 . 4 . 1  M a r k e t  T r e n d s
        6 . 4 . 2  M a r k e t  F o r e c a s t
    6 . 5     O t h e r s
        6 . 5 . 1  M a r k e t  T r e n d s
        6 . 5 . 2  M a r k e t  F o r e c a s t
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht t ps : / /w ww. i ma rc gro up . c o m / f em i n i ne -hy g i en e -p ro du c t s -m a rk
e t / t o c
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