Menswear Market Growth, Demand and Challenges of the Key Industry Players 2024-32
                     Global Menswear 
Market Research and 
Forecast Report 2024-
2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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Accord ing  to  the  la tes t  repor t  by  IMARC Group ,  t i t l ed  "Menswear  Market :  
Globa l  Industry  Trends,  Share ,  S ize ,  Growth,  Opportuni ty  and Forecas t  
2024 -2032 ,"  the  g loba l  menswear  marke t  s ize  reached  US$ 593 .5  B i l l i on  in  
2023 .
Report Factors Af fect ing the Growth of  the Menswear  Industry:
Consumer Li festyle  Changes:
Highlight and The menswear  indus t ry  has  been  g rea t l y  in f luenced  by  sh i f t s  i n  consumer  
hab i ts ,  pa r t i cu la r ly  t he  r i s ing  emphas is  on  persona l  g rooming  and  s t y le  
cho ices  among men.  Th is  evo lu t ion  has  led  to  a  no tab le  inc rease  in  the  
Description demand  fo r  a  w ide  va r ie t y  o f  menswear  op t ions ,  rang ing  f rom la id -back  and  
a th le t i c  ou t f i t s  to  luxur ious  des igne r  appare l .  
Men  a re  now more  open  to  exper imen t ing  w i th  va r ious  fash ion  t rends  and  
s tay ing  up - to -da te  w i th  the  la tes t  s ty les ,  con t r ibu t ing  to  the  expans ion  o f  t he  
menswear  marke t .  Add i t iona l l y ,  the  inc reas ing  focus  on  hea l th  and  f i tness  is  
gene ra t ing  in te res t  i n  t rendy  ac t ivewear  and  spor t y  c lo th ing  among consumers .
Significant Technological Advancements:
Technological  advancements have revolut ionized the way men shop 
for  c loth ing,  o f fer ing personal ized and convenient  opt ions. Onl ine 
plat forms and socia l  media play a crucia l  ro le  in inf luencing t rends 
and preferences in menswear.  
Report Features l ike v i r tua l  t ry-ons,  AI-generated sty le recommendat ions, 
and access to  g lobal  brands have made shopping more appeal ing 
Highlight and and hassle- f ree.  This in tegrat ion of  technology wi th the shopping 
exper ience not  on ly enhances consumer engagement but  a lso dr ives 
Description sales growth, fue l ing the industry 's  expansion.  Moreover,  
advancements in  fabr ic  technology have improved the qual i ty  and 
funct ional i ty  of  products,  a t t ract ing a broader customer base.
Significant Rise of E-commerce and Omnichannel Retail ing:
The wor ld of  men's fashion has seen a s igni f icant  t ransformat ion 
due to  the increasing popular i ty  o f  on l ine shopping and the adopt ion 
of  omnichannel  reta i l  s trategies.
The ava i lab i l i t y  o f  d i ve rse  menswear  op t ions  on  e -commerce  p la t fo rms has  led  
to  a  no tab le  inc rease  in  consumer  spend ing  w i th in  th is  sec to r .  By  seamless ly  
comb in ing  on l ine  and  o f f l ine  shopp ing  exper iences  th rough  omn ichanne l  
approaches ,  cus tomers  a re  p rov ided  w i th  a  conven ien t  and  en joyab le  shopp ing  
Report j ou rney ,  d r iv ing  g rowth  in  the  indus t ry .  Moreover ,  u t i l i z ing  soc ia l  med ia  marke t ing  and  par tne r ing  w i th  in f luencers  i s  essen t ia l  f o r  enhanc ing  b rand  
exposure  and  connec t ing  w i th  consumers ,  u l t ima te ly  advanc ing  the  indus t ry ' s  
Highlight and success .
Description Request  for  a  PDF sample  o f  th is  repor t :  
h t tps : / /www. imarcgroup .com/menswear-marke t / reques tsamp le
Report Description
Global Menswear Market Trends:
The men's fash ion industry is  exper iencing s ign i f icant  growth,  dr iven by men's  growing in terest  in  
sty le  and the r ise o f  on l ine shopping.  One not iceable  change is  the increasing var ie ty  o f  men's  
fash ion s ty les ava i lab le ,  cater ing to  d i f ferent  preferences f rom formal  to  casual  and s treetwear .  
Consumers are pr ior i t iz ing susta inabi l i ty  and eth ica l  pract ices,  lead ing many brands to  adopt  eco-
f r iend ly  mater ia ls and product ion techniques.  
Addi t iona l ly ,  technolog ica l  advancements such as v i r tua l  f i t t ing rooms and persona l ized shopping 
exper iences are t ransforming the  on l ine shopp ing exper ience for  men's  c lo th ing.  Soc ia l  med ia 
in f luencers and ce lebr i t ies are a lso in f luenc ing t rends and encouraging consumers to  update the i r  
wardrobes more f requent ly .
View Report  TOC, F igures and Tables :  ht tps: / /www.imarcgroup.com/menswear-market
Breakup by Product Type:
• Trousers
• Denims
• Shirts and T-Shirts
• Ethnic Wear
• Others
Report 
Segmentation Breakup by Season:
• Summer Wear
• Winter Wear
• All -Season Wear
Breakup by Distribution Channel:
• Supermarkets and Hypermarkets
• Exclusive Stores
• Multi -Brand Retai l  Outlets
• Online Stores
• Others
Report Breakup by Region:
• North America
Segmentation • Asia-Pacifi c
• Europe
• Latin America
• Middle East and Afr ica
• Adidas AG
• Burberry Group Plc
• Gap Inc
• Giorgio Armani  S.p.A
Competitive • H&M Hennes & Maur itz AB
Landscape • Kering S.A.
• Levi  Strauss & Co.
with Key 
• Nike Inc.
Players • Prada S.p.A.
• PVH Corp.
• Ralph Lauren Corporat ion
• Zara S.A. ( Industr ia de Diseño Text i l ,  S.A.)
What was the size of the global menswear market in 
2023?
What is the expected growth rate of the global 
menswear market during 2024-2032?
What are the key factors driving the global menswear 
market?
Key 
What has been the impact of COVID-19 on the global 
Questions menswear market?
Answered in What is the breakup of the global menswear market based on the product type?
the Report What is the breakup of the global menswear market 
based on the season?
What is the breakup of the global menswear market 
based on the distribution channel?
What are the key regions in the global menswear 
market?
Who are the key players/companies in the global 
menswear market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     K e y  I n d u s t r y  T r e n d s5     G l o b a l  M e n s w e a r  M a r k e t
    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     I m p a c t  o f  C O V I D - 1 9
    5 . 4     M a r k e t  F o r e c a s t
6      M a r k e t  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     T r o u s e r s
        6 . 1 . 1  M a r k e t  T r e n d s
        6 . 1 . 2  M a r k e t  F o r e c a s t
    6 . 2     D e n i m s
        6 . 2 . 1  M a r k e t  T r e n d s
        6 . 2 . 2  M a r k e t  F o r e c a s t
    6 . 3     S h i r t s  a n d  T - S h i r t s
        6 . 3 . 1  M a r k e t  T r e n d s
        6 . 3 . 2  M a r k e t  F o r e c a s t
       
    6 . 4     E t h n i c  W e a r
        6 . 4 . 1  M a r k e t  T r e n d s
        6 . 4 . 2  M a r k e t  F o r e c a s t
    6 . 5     O t h e r s
        6 . 5 . 1  M a r k e t  T r e n d s
        6 . 5 . 2  M a r k e t  F o r e c a s t
7    M a r k e t  B r e a k u p  b y  S e a s o n
    7 . 1     S u m m e r  W e a r
        7 . 1 . 1  M a r k e t  T r e n d s
        7 . 1 . 2  M a r k e t  F o r e c a s t
Table of     7 . 2     W i n t e r  W e a r        7 . 2 . 1  M a r k e t  T r e n d s
        7 . 2 . 2  M a r k e t  F o r e c a s t
    7 . 3     A l l - S e a s o n  W e a r
Contents         7 . 3 . 1  M a r k e t  T r e n d s        7 . 3 . 2  M a r k e t  F o r e c a s t
8    M a r k e t  B r e a k u p  b y  D i s t r i b u t i o n  C h a n n e l
    8 . 1     S u p e r m a r k e t s  a n d  H y p e r m a r k e t s
        8 . 1 . 1  M a r k e t  T r e n d s
        8 . 1 . 2  M a r k e t  F o r e c a s t
    8 . 2     E x c l u s i v e  S t o r e s
        8 . 2 . 1  M a r k e t  T r e n d s
        8 . 2 . 2  M a r k e t  F o r e c a s t
    8 . 3     M u l t i - B r a n d  R e t a i l  O u t l e t s
        8 . 3 . 1  M a r k e t  T r e n d s
        8 . 3 . 2  M a r k e t  F o r e c a s t
    8 . 4     O n l i n e  S t o r e s
        8 . 4 . 1  M a r k e t  T r e n d s
        8 . 4 . 2  M a r k e t  F o r e c a s t
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