South Korea Home Care Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opportunity 2024-32
                     South Korea Home 
Care Market Research 
and Forecast Report 
2024-2032
Format: PDF+EXCEL
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A c c o r d i n g  t o  t h e  l a t e s t  r e p o r t  b y  I M A R C  G r o u p ,  t i t l e d  " S o u t h  K o r e a  H o m e  C a r e  M a r k e t :  
I n d u s t r y  T r e n d s ,  S h a r e ,  S i z e ,  G r o w t h ,  O p p o r t u n i t y  a n d  F o r e c a s t  2 0 2 4 - 2 0 3 2 , "  t h e  S o u t h  
K o r e a  h o m e  c a r e  m a r k e t  s i z e  i s  p r o j e c t e d  t o  e x h i b i t  a  g r o w t h  r a t e  ( C A G R )  o f  3 . 3 0 %  d u r i n g   
2 0 2 4 - 2 0 3 2  .
H o m e  c a r e  r e f e r s  t o  t h e  p r o d u c t s  a n d  s e r v i c e s  d e s i g n e d  t o  m a i n t a i n  c l e a n l i n e s s ,  h y g i e n e ,  a n d  
Report c o m f o r t  w i t h i n  r e s i d e n t i a l  s p a c e s .  T h e s e  p r o d u c t s  i n c l u d e  c l e a n i n g  a g e n t s ,  p e r s o n a l  c a r e  
i t e m s ,  a i r  f r e s h e n e r s ,  a n d  l a u n d r y  d e t e r g e n t s ,  a m o n g  o t h e r s .  H o m e  c a r e  s e r v i c e s  m a y  a l s o  
i n v o l v e  p r o f e s s i o n a l  c l e a n i n g ,  p e s t  c o n t r o l ,  a n d  m a i n t e n a n c e  a c t i v i t i e s  a i m e d  a t  e n s u r i n g  a  
Highlight and s a f e  a n d  h e a l t h y  l i v i n g  e n v i r o n m e n t .  
T h e  p r i m a r y  o b j e c t i v e  o f  h o m e  c a r e  i s  t o  p r o m o t e  c l e a n l i n e s s ,  p r e v e n t  t h e  s p r e a d  o f  i n f e c t i o u s  
d i s e a s e s ,  a n d  e n h a n c e  t h e  o v e r a l l  w e l l - b e i n g  o f  i n d i v i d u a l s  a n d  f a m i l i e s  w i t h i n  t h e i r  h o m e s .  
Description T e c h n o l o g i c a l  a d v a n c e m e n t s  a r e  p l a y i n g  a  c r u c i a l  r o l e  i n  p r o d u c t  i n n o v a t i o n  a n d  d e v e l o p m e n t ,  
l e a d i n g  t o  t h e  i n t r o d u c t i o n  o f  s m a r t  h o m e  c a r e  d e v i c e s  t h a t  o f f e r  c o n v e n i e n c e  a n d  e f f i c i e n c y  
t o  c o n s u m e r s .  T h e  C O V I D - 1 9  p a n d e m i c  h a s  f u r t h e r  i n t e n s i f i e d  t h e  d e m a n d  f o r  h o m e  c a r e  
p r o d u c t s  a s  c o n s u m e r s  p r i o r i t i z e  c l e a n l i n e s s  a n d  s a n i t a t i o n  t o  p r e v e n t  t h e  s p r e a d  o f  
i n f e c t i o u s  d i s e a s e s  w i t h i n  t h e i r  h o m e s .
R e q u e s t  f o r  a  P D F  s a m p l e  o f  t h i s  r e p o r t :  
h t t p s : / / w w w . i m a r c g r o u p . c o m / s o u t h - k o r e a - h o m e - c a r e - m a r k e t / r e q u e s t s a m p l e
Report Description
Sout h  Kor ea  H ome Care  M ar ke t  T rend s :
The  S ou t h  Ko r ea  hom e  ca r e  m a r ke t  i s  w i t nes s ing  r ob us t  g r ow t h  d r i ven  b y  t he  i nc r eas in g  awar e nes s  am on g  cons um er s  
r ega r d ing  t he  im po r t a nce  o f  c l ea n l i nes s  an d  h yg iene  i n  m a in t a in ing  a  h ea l t h y  l i f e s t y le .  As  Sou t h  Ko r ea ' s  ec onom y  
con t in ues  t o  g r ow  and  d i sp osa b le  i n com es  r i se ,  cons um e r s  a r e  w i l l i ng  t o  i nves t  i n  h igh - q ua l i t y  hom e  ca r e  p r o duc t s  t ha t  
o f f e r  su pe r io r  pe r f o r m anc e  and  con ven ie nce .  Fu r t he r m or e ,  t he  ag in g  po pu la t i on  i n  Sou t h  Ko r ea  i s  c on t r i bu t i ng  t o  t h e  
dem and  f o r  hom e  ca r e  p r od uc t s ,  pa r t i cu la r l y  t h ose  t a i lo r ed  t o  t he  need s  o f  s en io r s .  W i t h  m or e  hou seho l ds  cons i s t i ng  o f  
dua l - in com e  e a r ne r s ,  t he r e  i s  a  g r ow in g  d em a nd  f o r  t im e - s av ing  hom e  ca r e  so lu t i ons  such  as  a u t om a t i c  d i shw ashe r s  an d  
l aund r y  m ach ine s .  
Add i t io na l l y ,  t he  CO V I D- 19  pand em ic  has  u nde r sco r e d  t he  im po r t ance  o f  m a in t a in ing  a  c lean  and  sa n i t i ze d  l i v i n g  
env i r o nm e n t ,  l ead ing  t o  a  su r ge  i n  de m and  f o r  d i s in f ec t an t s  and  san i t i ze r s .  As  con sum e r s  b ecom e m or e  env i r onm en t a l l y  
consc ious ,  t he r e  i s  a l so  a  r i s i ng  t r end  t o war d s  eco - f r i end l y  and  s us t a in ab le  ho m e  ca r e  p r o duc t s  m ade  f r om  na t u r a l  
i ng r e d ien t s  and  b iodeg r ada b le  m a t e r i a l s .  Tec hno log i ca l  i nn ova t i ons  su ch  as  sm ar t  hom e  ca r e  dev i ce s  and  I oT - e nab le d  
app l i a nces  a r e  f u r t he r  d r i v i ng  m ar ke t  g r ow t h  by  o f f e r i ng  enhan ced  conve n ienc e  an d  e f f i c i ency  t o  consu m er s .
Vi ew  Repo r t  T O C,  F i g ures  and  T ab l e s :  h t t ps : / / w w w . i mar cgrou p . com / s out h - k orea - hom e- ca re - m arke t
Product Type Insights:
• Kitchen Care
• Household Care
• Bathroom Care
• Laundry Care
• Others
Report 
Segmentation Distribution Channel Insights:
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others
Regional Insights:
• Seoul Capital  Area
• Yeongnam (Southeastern Region)
• Honam (Southwestern Region)
• Hoseo (Central  Region)
Report • Others
Segmentation
How has the South Korea home care market performed 
so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the South 
Korea home care market?
What is the breakup of the South Korea home care 
Key market on the basis of product type?
Questions What is the breakup of the South Korea home care market on the basis of distribution channel?
Answered in 
What are the various stages in the value chain of the 
the Report South Korea home care market?
What are the key driving factors and challenges in the 
South Korea home care?
What is the structure of the South Korea home care 
market and who are the key players?
What is the degree of competition in the South Korea 
home care market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4    S o u t h  K o r e a  H o m e  C a r e  M a r k e t  -  I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     M a r k e t  D y n a m i c s
    4 . 3     I n d u s t r y  T r e n d s
    4 . 4     C o m p e t i t i v e  I n t e l l i g e n c e
5    S o u t h  K o r e a  H o m e  C a r e  M a r k e t  L a n d s c a p e
    5 . 1     H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
    5 . 2     M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
6    S o u t h  K o r e a  H o m e  C a r e  M a r k e t  -  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     K i t c h e n  C a r e
        6 . 1 . 1  O v e r v i e w
        6 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 1 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 2     H o u s e h o l d  C a r e
        6 . 2 . 1  O v e r v i e w
        6 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 2 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
       
    6 . 3     B a t h r o o m  C a r e
        6 . 3 . 1  O v e r v i e w
        6 . 3 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 3 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 4     L a u n d r y  C a r e
        6 . 4 . 1  O v e r v i e w
        6 . 4 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        6 . 4 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    6 . 5     O t h e r s
        6 . 5 . 1  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
Table of         6 . 5 . 2  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )7    S o u t h  K o r e a  H o m e  C a r e  M a r k e t  -  B r e a k u p  b y  D i s t r i b u t i o n  
C h a n n e l
    7 . 1     S u p e r m a r k e t s  a n d  H y p e r m a r k e t s
Contents         7 . 1 . 1  O v e r v i e w
        7 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 1 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    7 . 2     C o n v e n i e n c e  S t o r e s
        7 . 2 . 1  O v e r v i e w
        7 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 2 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    7 . 3     O n l i n e  S t o r e s
        7 . 3 . 1  O v e r v i e w
        7 . 3 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 3 . 3  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
    7 . 4     O t h e r s
        7 . 4 . 1  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  ( 2 0 1 8 - 2 0 2 3 )
        7 . 4 . 2  M a r k e t  F o r e c a s t  ( 2 0 2 4 - 2 0 3 2 )
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht t ps : / /w ww. i ma rc gro up . c o m /s o u t h -ko rea -ho m e-c a re -m a rke t / t
o c
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