United States Online Grocery Market by Product Type, Distribution Channel, End User 2024-2032
                     United States Online 
Grocery Market 
Research and Forecast 
Report 2024-2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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In ternat ional  Market  Analys is  Research and Consul t ing Group is  a leading adv iser  on management  
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las t ing resul ts .
Accord ing  to  the  la t es t  repo r t  by  IMARC Group ,  t i t l ed  "Un i ted  S ta tes  On l i ne  
Grocery  Market :  I ndust ry  Trends ,  Share ,  S ize ,  Growth ,  Opportun i ty  and  
Forecast  2024-2032 ,"  t he  Un i ted  S ta tes  on l ine  g rocery  marke t  s i ze  reached  US$ 
150 .8  B i l l i on  in  2023 .
Report Onl ine  g rocery  s to res  a re  e - commerce  webs i tes  and  m ob i le  app l i ca t i ons  tha t  a i d  
cus tomers  in  o rder ing  f resh  produce ,  packaged f ood and  da i r y  p roduc ts ,  a long  
w i th  o ther  necessary  househo ld  i t ems ,  v i a  t he  in te rne t .  These  p la t fo rms  enab le  
Highlight and users  to  schedu le  de l i ve ry  o f  t he  requ i red  i t ems  d i r ec t l y  f rom loca l  s to res  and  
th i rd -pa r t y  e - re ta i l i ng  o rgan iza t ions ,  t hereby  reduc ing  t he  add i t i ona l  cos t s .  
Description They  a lso  p rov ide  f lex ib le  paymen t  op t ions  to  t he i r  cus t omers  and  a l l ow  them t o  
se lec t  par t i cu la r  de l i ve ry  s lo t s  as  pe r  t he i r  conven ience.  Apar t  f rom th is ,  t hey  
a lso  o f fe r  easy  re t u rn ,  re fund  and exchange po l i c ies ,  due  to  wh i ch  they  a re  
ga in ing  w idespread  prominence  among  t he  masses .
Request  fo r  a  PDF  sample  o f  th i s  repor t :  
ht tps : / / www. imarcgroup .com/un i ted -s ta tes -on l ine -g rocery -marke t / reques t samp le
Report Description
Uni ted Sta tes  Onl ine  Grocery  Marke t  Trends :
The marke t  i s  ma jo r ly  d r iven  by  the  pene t ra t ion  o f  h igh -speed  in te rne t  connec t iv i t y  ac ross  the  Un i ted  S ta tes ,  
a long  w i th  the  inc reas ing  adop t ion  o f  smar tphones .  Coup led  w i th  the  enhanced  conven ience  o f fe red  by  on l ine  
g rocery  p la t fo rms,  the re  has  been  a  cons iderab le  r i se  in  the  p re fe rence  fo r  t hese  por ta ls .  Add i t i ona l ly ,  con t inua l  
improvements  in  the  e -commerce  sec to r  ac ross  the  coun t ry  a re  a lso  c rea t ing  a  pos i t i ve  ou t look  fo r  the  marke t .  
The  marke t  i s  f u r the r  d r i ven  by  the  rap id  ou tb reak  o f  t he  co ronav i rus  d isease  (COVID-19)  tha t  has  encouraged  
ind iv idua ls  to  o rder  g rocer ies  and  essen t ia l  househo ld  i t ems on l ine  w i th  con tac t less  de l i ve r ies  and  d ig i ta l  
payment  me thods  in  an  a t tempt  to  m in imize  soc ia l  con tac t  and  con ta in  the  sp read  o f  the  v i rus .  Some o f  t he  o ther  
fac to rs  con t r ibu t ing  to  the  marke t  g rowth  inc lude  r i s ing  inves tments  by  va r ious key  p layers  in  ce leb r i t y  
endorsements  to  expand  the i r  ex i s t i ng  consumer  base  and  the  adven t  o f  subscr ip t ion -based  and  on -demand 
de l i ve ry  mode ls  ac ross  the  coun t ry .  
View Repor t  TOC,  F igures  and  Tables :  h t tps: / /www. imarcgroup.com/uni ted -s ta tes-onl ine-grocery-market
Breakup by Product Type:
• Vegetables and Fruits
• Dairy Products
• Staples and Cooking Essentials
• Snacks
• Meat and Seafood
• Others
Report 
Segmentation Breakup by Business Model:
• Pure Marketplace
• Hybrid Marketplace
• Others
Breakup by Platform:
• Web-Based
• App-Based
Breakup by Purchase Type:
• One-Time
• Subscript ion
Report 
Breakup by Region:
Segmentation • Northeast
• Midwest
• South
• West
What was the size of the United States online grocery 
market in 2023?
What is the expected growth rate of the United States 
online grocery market during 2024-2032?
What are the key factors driving the United States 
online grocery market?
Key 
What has been the impact of COVID-19 on the United 
Questions States online grocery market?
Answered in What is the breakup of the United States online grocery market based on the product type?
the Report What is the breakup of the United States online grocery 
market based on the business model?
What is the breakup of the United States online grocery 
market based on the platform?
What is the breakup of the United States online grocery 
market based on the purchase type?
What are the key regions in the United States online 
grocery market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     K e y  I n d u s t r y  T r e n d s5     U n i t e d  S t a t e s  O n l i n e  G r o c e r y  M a r k e t
    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     I m p a c t  o f  C O V I D - 1 9
    5 . 4     M a r k e t  F o r e c a s t
6      M a r k e t  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     V e g e t a b l e s  a n d  F r u i t s     
        6 . 1 . 1  M a r k e t  T r e n d s
        6 . 1 . 2  M a r k e t  F o r e c a s t
    6 . 2     D a i r y  P r o d u c t s
        6 . 2 . 1  M a r k e t  T r e n d s
        6 . 2 . 2  M a r k e t  F o r e c a s t
    6 . 3     S t a p l e s  a n d  C o o k i n g  E s s e n t i a l s
        6 . 3 . 1  M a r k e t  T r e n d s
        6 . 3 . 2  M a r k e t  F o r e c a s t
       
    6 . 4     S n a c k s
        6 . 4 . 1  M a r k e t  T r e n d s
        6 . 4 . 2  M a r k e t  F o r e c a s t
    6 . 5     M e a t  a n d  S e a f o o d
        6 . 5 . 1  M a r k e t  T r e n d s
        6 . 5 . 2  M a r k e t  F o r e c a s t
    6 . 6     O t h e r s  
        6 . 6 . 1  M a r k e t  T r e n d s
        6 . 6 . 2  M a r k e t  F o r e c a s t
7    M a r k e t  B r e a k u p  b y  B u s i n e s s  M o d e l
    7 . 1     P u r e  M a r k e t p l a c e
        7 . 1 . 1  M a r k e t  T r e n d s
Table of         7 . 1 . 2  M a r k e t  F o r e c a s t    7 . 2     H y b r i d  M a r k e t p l a c e
        7 . 2 . 1  M a r k e t  T r e n d s
        7 . 2 . 2  M a r k e t  F o r e c a s t
Contents     7 . 3     O t h e r s
        7 . 3 . 1  M a r k e t  T r e n d s
        7 . 3 . 2  M a r k e t  F o r e c a s t
8    M a r k e t  B r e a k u p  b y  P l a t f o r m
    8 . 1     W e b - B a s e d
        8 . 1 . 1  M a r k e t  T r e n d s
        8 . 1 . 2  M a r k e t  F o r e c a s t
    8 . 2     A p p - B a s e d
        8 . 2 . 1  M a r k e t  T r e n d s
        8 . 2 . 2  M a r k e t  F o r e c a s t
9    M a r k e t  B r e a k u p  b y  P u r c h a s e  T y p e
    9 . 1     O n e - T i m e
        9 . 1 . 1  M a r k e t  T r e n d s
        9 . 1 . 2  M a r k e t  F o r e c a s t     
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht t ps : / /w ww. i ma rc gro up . c o m /u n i t ed - s ta t es - o n l i ne -g ro c e ry -m a
rke t / t o c
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