Women’s Activewear Market Growth, Demand and Challenges of the Key Industry Players  2024-2032
                     Global Women’s 
Activewear Market 
Research and Forecast 
Report 2024-2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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A cc o r d i ng  t o  t h e  l a t e s t  r e p o r t  b y  I M A R C  Gr o u p ,  t i t l e d  " W o m e n ’ s  A c t iv e w e ar  Ma r k e t :  
G l o b a l  I n d u s t r y  T r e n d s ,  S h a r e ,  S i z e ,  Gr o w th ,  O p p o r t u n i t y  a n d  F o r e c as t  2 0 2 4 -
20 3 2 , "  t h e  g l o b a l  w o m e n ’ s  a c t i ve w e a r  m a r ke t  s i ze  r e a ch e d  U S $  1 9 2  B i l l i o n  i n  2 0 2 3 .
Fac tors  A f fec t ing  the  Growth  o f  t he  Women’s  Act ivewear  Indust ry :
Report Hea l th  and We l lness  Trends :
A s  mo r e  w om e n  a r e  p r i o r i t i z i n g  t he i r  h e a l t h  a n d  f i t n e ss ,  t h e re  i s  a  r i se  i n  t h e i r  
pa r t i c i p a t i o n  i n  p h y s i ca l  a c t i v i t i e s  l i ke  y o g a ,  ru n n i n g ,  c y c l i n g ,  a n d  g y m w o r k ou t s .  T h i s  
Highlight and pa r t i c i p a t i o n  i n  a c t i v e  l i f e s t y l es  i s  c a t a l y z i ng  t h e  de m a nd  f o r  s u i t a b l e  a c t i v ew e a r .  
I n  a d d i t i o n ,  t h e  he a l t h  a n d  w e l l n e s s  t r e nd  e n c o m pa s s e s  a  v a r i e t y  o f  a c t i v i t i e s ,  r a n g i n g  
f ro m  h i gh - i n t en s i t y  w o r k o u t s  t o  m i n d f u l  p r a c t i ce s  l i k e  yo g a  an d  P i l a t e s .  T h i s  d i v e r s i t y  
Description r eq u i r e s  a  w i d e  ra n g e  o f  a c t i ve w e a r  p r o d u c ts ,  c a t e r i n g  t o  d i f f e r en t  t y p e s  o f  e xe r c i se s  
an d  c o mf o r t  l e v e l s .
Fashion  and  Comf or t  Fus ion :
T he  b l e n d  o f  f a s h i o n  a nd  c om f o r t  i s  l e ad i n g  t o  t h e  c r ea t i o n  o f  ac t i v ew e a r  t h a t  i s  
su i t a b l e  f o r  a  va r i e t y  o f  s e t t i n g s ,  ra n g i n g  f r o m  t h e  g y m t o  ca s u a l  s oc i a l  g a th e r i n g s .  
T h i s  v e r sa t i l i t y  a p pe a l s  t o  c o ns um e rs  w h o  s e e k  v a l u e  i n  p u r ch a s es  t h a t  s e r v e  m u l t i p l e  
pu r p o s es .
Moreover,  people  are becoming more sty le-conscious and prefer  
act ivewear that  re f lects the i r  personal  sty le  and fash ion preferences.  
Th is  demand is  encouraging brands to  o f fer  a  wider  range of  des igns,  
co lors ,  and pr ints  in  act ivewear .
Technological Advancements:
Innovat ions in  fabr ic  technology are lead ing to  the development o f  
Report advanced mater ia ls  that  enhance ath le t ic  per formance. Features l ike  mois ture-wicking,  qu ick-dry ing,  and breathable  fabr ics he lp  in  
regu la t ing body temperature and keeping the wearer  dry  and 
Highlight and comfor tab le  dur ing workouts.  
Advancements are a lso enabl ing  the product ion of  eco- f r iend ly  
Description act ivewear us ing susta inable  mater ia ls and processes.  Th is not  on ly  
appeals  to  envi ronment consc ious consumers but  a lso a l igns wi th  
g lobal  e f for ts  to  reduce the envi ronmenta l  footpr in t  o f  the fash ion 
industry.
Request  for a  PDF sample of  th is  report :  
https: / /www.imarcgroup.com/womens-act ivewear-market / requestsampl
e
Report Description
Global Women’s Activewear Market Trends:
Consumers are favor ing eco-f r iendly and sustainable act ivewear,  leading to  a r ise in  products 
made f rom organic,  recycled,  or  susta inable mater ia ls.  Innovat ions in fabr ic  technology,  such as 
moisture-wicking,  qu ick-dry,  and stretchable mater ia ls,  are enhancing the funct ional i ty  and 
comfort  o f  act ivewear.  
Brands are focusing on inclusive s iz ing and promot ing body posi t iv i ty ,  cater ing to  a wider range of  
body types and encouraging sel f -acceptance.
View Report  TOC, Figures and Tables :  
https:/ /www.imarcgroup.com/womens-activewear-market
Breakup by Product Type:
• Top
• Bottom
• Sweatpants
• Shorts
• Skirts and Skorts
• Yoga Pants and Leggings
Report • Outerwear
• Jackets
Segmentation
• Hoodies and Sweatshirts
• Innerwear and Swimwear
• Others
Breakup by Fabric:
• Polyester
• Nylon
• Neoprene
• Polypropylene
• Spandex
• Cotton
• Others
Breakup by Distribution Channel:
Report • Onl ine
Segmentation • Offl ine
Breakup by Region:
• North America
• Europe
• Asia-Pacifi c
• Lat in America
• Middle East and Afr ica
• 2XU
• Adidas AG
• ASICS Corporation
• Columbia Sportswear Company
• F21 IPCo LLC.
Competitive • Hanesbrands Inc
• Jockey
Landscape 
• Lululemon Athletica
with Key • Marmot Mountain LLC
Players • Nike Inc.
• Nordstrom Inc
• PUMA SE
• Ralph Lauren Media LLC
• Spanx LLC. (Blackstone Group)
• Under Armour Inc.
How has the global women’s activewear market 
performed so far, and how will it perform in the coming 
years?
What are the drivers, restraints, and opportunities in 
the global women’s activewear market?
What is the impact of each driver, restraint, and 
Key opportunity on the global women’s activewear market?
Questions What are the key regional markets?
Answered in 
Which countries represent the most attractive women’s 
the Report activewear market?
What is the breakup of the market based on the product 
type?
Which is the most attractive product type in the 
women’s activewear market?
What is the breakup of the market based on the fabric?
Which is the most attractive fabric in the women’s 
activewear market?
What is the breakup of the market based on the 
distribution channel?
Which is the most attractive distribution channel in the 
Key women’s activewear market?
Questions What is the competitive structure of the global women’s 
activewear market?
Answered in 
Who are the key players/companies in the global 
the Report women’s activewear market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
        2 . 4 . 1     B o t t o m - U p  A p p r o a c h
Table of         2 . 4 . 2     T o p - D o w n  A p p r o a c h    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4    G l o b a l  W o m e n ’ s  A c t i v e w e a r  M a r k e t  -  I n t r o d u c t i o n
   4 . 1  O v e r v i e w
Contents    4 . 2  M a r k e t  D y n a m i c s   4 . 3  I n d u s t r y  T r e n d s
   4 . 4  C o m p e t i t i v e  I n t e l l i g e n c e
5    G l o b a l  W o m e n ’ s  A c t i v e w e a r  M a r k e t  L a n d s c a p e
    5 . 1  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
    5 . 2  M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
6    G l o b a l  W o m e n ’ s  A c t i v e w e a r  M a r k e t  -  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1  T o p
       6 . 1 . 1  O v e r v i e w
       6 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
       6 . 1 . 3  M a r k e t  S e g m e n t a t i o n
       6 . 1 . 4  M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
    6 . 2  B o t t o m
       6 . 2 . 1  O v e r v i e w
       6 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
       6 . 2 . 3  M a r k e t  S e g m e n t a t i o n
       6 . 2 . 4  M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
       
   6 . 3  S w e a tp a n t s
       6 . 3 . 1  O v e rv i e w
       6 . 3 . 2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
       6 . 3 . 3  M a rk e t  S eg m e n ta t i o n
       6 . 3 . 4  M a rk e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
    6 . 4  S h o r t s
        6 . 4 .1  O ve r v i e w
        6 . 4 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
        6 . 4 .3  M a rk e t  S e g m en t a t i o n
        6 . 4 .4  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
Table of     6 . 5  S k i r t s  a n d  S k o r t s
        6 . 5 .1  O ve r v i e w
        6 . 5 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
Contents         6 . 5 .3  M a rk e t  S e g m en t a t i o n         6 .5 . 4  Ma r k e t  F o r ec as t  (  2 0 2 4 - 20 3 2  )
     6 . 6  Y o ga  P a n t s  a n d  L e g g i n gs
         6 .6 . 1  Ov e r v i e w
         6 .6 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r ke t  T r en d s  (  20 1 8 - 2 02 3  )
         6 .6 . 3  Ma r k e t  S e g me n t a t i o n
         6 .6 . 4  Ma r k e t  F o r ec as t  (  2 0 2 4 - 20 3 2  )
      6 . 7  O u t e r w e a r
         6 .7 . 1  Ov e r v i e w
         6 .7 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r ke t  T r en d s  (  20 1 8 - 2 02 3  )
         6 .7 . 3  Ma r k e t  S e g me n t a t i o n
         6 .7 . 4  Ma r k e t  F o r ec as t  (  2 0 2 4 - 20 3 2  )
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht tps : / /www. imarcgroup .com/womens -act ivewear-market /
toc
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