Martech’s Uprising to CMO’s Budget
                     Human resources slide 
Martech’s 1
Uprising to 
CMO’s Budget
Vital Marketing 
CaHpuambailnit rieso tuhrcaets e smlidpeo 7wer 
marketing strategies
40% 34% 30%
Marketing Marketing Customer 
and technology experienc
customer acquisition e
analytics and use
HKumeya nT arekseoauwrcaeyss slide 2
Customer exper
ience 
Disi gaitt athl e crux
commerce on 
aInnt eugprraistiinong of 
Martech from 
Dalal tcao raen da reas
analytics join 
with AI/ML
CMOs are concentrating on 
deHveulmopainn gre as osuyrscteesm s ltidhea t6 is 
constantly working on
Scale the process to 
centralize
Automate technology to 
standardize existing tools
Decentralize the ability in 
cases of local 
experiments
Humanize the process for 
marketing empowerment
Centralize it again for 
marketing enablement
Human resources slide 8
Thank 
You.
https://www.martech
cube.com