Carotenoids-Market
                     Global Carotenoids Market to grow at 
a CAGR of 4.0% Over period 
20182027
The global carotenoids market continues to remain the back engine for 
growth in the food and beverage sector. The rising disposable income in 
emerging countries, and growing adoption of carotenoids in malls, retail 
stores, amidst rising urbanization continues to be a major draw for players in 
the global carotenoids market. Additionally, increased product innovations, 
and rising demand for more natural substances, continues to promise new 
directions for growth for players in the global carotenoids market.
The application for carotenoids remained high in conventional fruits and 
vegetables. However, increasing manufacturers of food products are also 
using carotenoids in order to meet the rising demand for natural foods. The 
lack of awareness regarding natural products for a largely urban population 
plays in their favour, as demand for natural products, continues to meet with 
colourful, and vibrant products which are enriching, and appealing to 
consumer tastes.
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Among regions, the global carotenoids market is expected to witness highest 
growth in Asia Pacific. The large population in the region, increasing 
disposable income, and rising influx of mall-friendly shopping culture 
remains a prominent driver of carotenoids market. The carotenoids market is 
also expected to witness major growth in North America, and Europe, as the 
natural ingredients that are used in carotenoids remain outside the ambit of 
regulations, and growth in North America, remains a promising prospect for 
players in the global carotenoids market.
Treatment of Chronic Illnesses Emerges as a New Application
The global carotenoids market is witnessing expansion of applications as new 
opportunities like medical treatment of chronic illnesses makes its way on the 
horizon. Recent studies have shown a promise of application of carotenoids in 
several cancer therapies. Additionally, FDA has taken more positive approach 
towards cancer treatments, as the illnesses continues to plague millions of 
individuals, without a real way-out. Hence, the therapies can provide 
temporary relief, and can help individuals keep their financial and social 
commitments, despite the severe medical strain. The promising application of 
carotenoids in the treatment of chronic diseases will boost growth for the 
carotenoids market in near future.
Growing Demand for Natural Food Variety Remains a Promising 
Draw
Rising demand for natural food variety promises new opportunities for 
players in the global carotenoids market. The agricultural varieties of 
carotenoids are increasingly appealing to consumers who are health conscious 
and this group of consumers is on the rise. Major companies in beverage 
products, fast-food chains like Burger King have adopted brand to cater to the 
needs of more natural varieties of meat. The growing demand for carotenoids, 
and their increasing use for bringing in natural variety to processed foods are 
expected to remain key drivers for growth.