Shapewears are a type of undergarments made up from the materials that are elastic and can also remain firm. Fabrics used to make these shapewears are designed to tuck and nip the required body part for a seamless figure. Specifically, shapewears help to reshape the body as desired, lift the sagginess, flatten out bulges, and straighten the posture. Development in fabric manufacturing technology and the use of premium fabrics is making shapewears more comfortable, which is further helping to increase the market appeal.
Shapewear Market Research Report to 2023
SHAPEWEAR MARKET REPORT 2023
Industry Survey, Growth, Competitive Landscape
and Forecasts to 2023
PREPARED BY
Market Research Future
(Part of Wantstats Research & Media Pvt. Ltd.)
SHAPEWEAR MARKET 2020
Shapewear Market 2020: Industry Survey, Growth, Competitive
Landscape and Forecasts to 2023
Shapewears are a type of undergarments made up from the materials that are elastic and can also remain firm.
Fabrics used to make these shapewears are designed to tuck and nip the required body part for a seamless
figure. Specifically, shapewears help to reshape the body as desired, lift the sagginess, flatten out bulges, and
straighten the posture. Development in fabric manufacturing technology and the use of premium fabrics is
making shapewears more comfortable, which is further helping to increase the market appeal. Moreover,
increasing disposable income and buying convenience has led to the market become more approachable to the
buyers. Lingerie shapewears are specifically designed to bring technology into the intimate apparels. The
camouflaging attributes of the shaping lingerie is also contributing immensely to the popularity of shapewears.
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SHAPEWEAR MARKET 2020
MARKET HIGHLIGHTS
Based on the type, the global shapewear market is divided into body briefs, seamless, control camisoles, long
legs, corsets, body shapers, and others. Corsets is expected to dominate the global shapewear market during the
forecast period as it is helpful in maintaining the stomach and lower back tucked in for better shape and
posture. However, seamless shapewears are expected to be the fastest growing type of shapewear due their less
visibility inside any type of clothing. The millennial population are the major age group involved in purchases of
the shapewears and are expecting more natural looks and comfort in them. Apart from the aesthetic aspects of
the type of shapewears, they also help in the uniform distribution of sagging skin and accumulated fat.
The market of shapewear has been divided on the basis of distribution channel into store-based and non-store-
based.
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SHAPEWEAR MARKET 2020
REGIONAL ANALYSIS
The global water-shapewear market has been segmented by North America, Europe, Asia-Pacific, and the Rest
of the World.
North America is expected to dominate due to higher awareness and high purchasing power parity. However,
market of Asia Pacific is expected to propel with the fastest growth rate during the forecast period. Large
population size and growing disposable income of the population in the region are expected to fuel the market
of shapewears during the forecast period. Other factors propelling the Asian market growth include increasing
indulgence in sports and athleisure activities. However, shaping lingerie such as corsets is not popular in India
and other South-East Asian countries unlike North America and Europe. China holds the largest market share in
the Asia Pacific shapewear market due to large population size and higher income households compared to
other Asian countries. Also, China is expected to give more importance to the sports and athletics in the future
where the use of such inner clothing is required.
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SHAPEWEAR MARKET 2020
Application & Major Players in this Research:
Shapewear Market Prominent Players:
• Spanx, Inc.(US)
• Leonisa (Colombia)
• Ann Chery (Colombia)
• Hanesbrands Inc. (US)
• Contourglobal PLC (UK)
• Miraclesuit (US)
• CPS Shapers Pvt. Ltd. (India)
• Swee Shapewear Pvt Ltd (India)
• Triumph International (UK)
• Jockey International, Inc. (US)
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