Future-Proofing Your Mid-Sized Business The Role of IT Outsourcing in Navigating Tech Trends
                     Future-Proofing Your Mid-Sized Business: The Role 
of IT Outsourcing in Navigating Tech Trends
Anil Janardhanan
Writes for Gadgeon.com, a technology partner for  
digital technology partner. Gadgeon's 
technology solutions provider specializes in product 
engineering, IoT, and digital transformation.
In a digital era where technologies like AI, IoT, and Hyper automation are 
rapidly growing in ability and adoption, businesses must adapt to remain 
competitive in the marketplace.  For mid-sized firms, the pressure on them is 
more acute – they may be innovative, but they find more difficulty in finding a 
competent technology partner who respects their size and budget limitations. 
The big and established firms prefer to work with larger firms as well as 
announce a multi-billion-dollar IT deal to the press to support the growth of their 
stock price.  Many mid-sized firms are of the opinion that when they work with 
larger firms, they don’t get the best resources available as they are dedicated to 
large clients. However, to maintain their market share, mid-sized firms need to 
get their IT solutions up to date.
The Technology Curve is Steeper than Ever
In a fast-changing world, the advent of new technologies like AI and IoT has 
further accelerated changes in the business environment. In a digital era, 
businesses especially mid-sized businesses must constantly strive to adapt to 
the latest technologies. Technology trends are rapidly changing the technology 
adoption curve is getting steeper. 
Due to all these changes, customers’ expectations are rising higher about 
latest technology usage by businesses. This could potentially affect the 
business environment for many mid-sized businesses and put them in a 
vulnerable competitive situation. There is a risk of competitors getting 
ahead by adopting new technology to gain market share. There is also an 
advantage in growing in the market by smartly adopting the new 
technology. Either way, it has the potential to significantly affect the 
competitive position. 
IT Outsourcing: A Potential Strategic Growth Enabler for Mid-Sized 
Businesses
IT outsourcing has evolved much over the decades and from simple tasks it 
is able to automate many complex tasks. Earlier there were a small number 
of technologies and providers. This has rapidly changed, and the choices 
have multiplied manifolds. This adds both challenges and opportunities. 
Challenges in terms of assessing the various choices and opportunities in 
terms of making a big change in the business process and service delivery 
to the client – which can grow their market share. Overall, IT 
outsourcing has tremendous potential for being a strategic growth enabler, 
especially for mid-sized businesses.
The Rise of IoT, Product Engineering, and AI in Outsourcing
For many mid-sized firms, the rise of new technology abilities in the areas 
of IoT, product engineering, and AI offers both opportunities and risks to 
their competitive strength. An outsourcing partner suitable for mid-sized 
firms who can support IoT and embedded systems, product engineering, 
and AI capabilities can be a great strategic advantage. These technology 
capabilities are not only helpful for mid-sized companies building smart 
devices, SaaS platforms, and customized enterprise tools but also for other 
types of companies as well. 
Key benefits of IT Outsourcing for Futureproofing
There are many specific benefits from IT outsourcing for futureproofing 
including 
Access to specialized talent
Accelerated innovation and time to market
Scalability and flexibility
Productization and engineering excellence
Risk management and compliance
Importance Of Choosing the Right IT Outsourcing Partner
Choosing the right IT outsourcing partner is a very important decision and 
key to future-proofing the mid-sized business. Cities like Bangalore, 
Hyderabad, and even Chennai are known hubs for outsourcing. Choosing a 
suitable partner from emerging hubs from tier-2 cities like Kochi offers 
exceptional quality, lower turnover, and competitive rates. Such IT sourcing 
partners may also value your business better. For all these reasons, it is 
important to choose the right IT outsourcing partner.
Thank you for time in reading this article!