Global Cold Pressed Juice Market: Overview Cold pressed juices are increasingly growing in popularity worldwide. They are made by pressing, or “masticating” juice from vegetables and fruits. These juices are not only safe to drink a few weeks after being packed, but they contain high amounts of nutrients too. In the extraction of cold pressed juices, a juicer that works on a hydraulic press that squeezes juice from fruits or vegetables is used. After the juice is bottled and sealed, it is placed in a large chamber wherein a high amount of pressure is applied in order to inactivate pathogens. This enables the juice to remain nutritious, flavorful and safe to drink.