Four International — The World’s Best Food Magazine | Antioco Piras
                     Four International - The World’s Best Food Magazine | Antioco Piras
Afghan Saffron Company was established in 2001 and is now one of
the world’s leading saffron companies. Quality and innovation have
been  the  main objective  of  the  firm,  which  developed  its  export
department  in  2006  with  great success.  Afghan  Saffron  is  the
producer of organic saffron certified by the European Union and the
United States Department of Agriculture-National Organic Program.
As the only ecological saffron plantation of the region, the company
applies the latest technologies in order to obtain the best quality of
the crop. Afghan Saffron is now available in the most exclusive shops
in more than 30 countries on four continents. The head offices of the
company, research & development departments (R&D) as well as the
laboratory, the quality department and the packaging and logistics
departments are in the city of Herat, an ideal location to develop
international relations.
After selection at origin, the products reach our plant and are stored
for conservation  under  optimum  humidity  and  temperature
conditions. A sample of each batch is analysed in the laboratory in
order to ensure to the required quality specifications. Afghan Saffron
is  not  only  the  best  but  also  the  largest producer of saffron in
Afghanistan, managing several extensive saffron farmlands  that
produce fresh,  genuine and authentic  saffron.  Since saffron needs
much labour in plantation, maintenance and harvesting, Afghan
Saffron
has changed the whole production to mechanisation, making quality and
innovation the main objectives of the firm.
Our  products  travel  by  land,  sea  or  air,  depending  on  their
destination and our customers' needs. Once the transport conditions
are established, we keep track of our merchandise in order to ensure
the safety of the products at all time. In 2013, the International Taste
& Quality Institute, a leading independent organisation of chefs and
sommeliers, awarded Afghan Saffron the Superior Taste Award after
a sensory evaluation process.
        About FOUR – The World’s Best Food Magazine
Published by Sloane Trading International, FOUR is available in four
editions: Germany,  Italy,  UK  and  International.  2014  will  see  the
launch of FOUR USA and Asia editions. The International edition is
published quarterly, while each national title is published biannually.
 Antioco    Piras  says: “FOUR was created to fill a niche in the
marketplace and for  the  past  two  years  we  have  secured  a
phenomenal  distribution  through  the world’s  best  restaurants  and
hotels.  FOUR can also be found on board British Airways & Qatar
Airlines First/ Business class flights and 750 private jets. The success
of the title is down to the quality of the product and the fact that we
reach an affluent foodie audience.”
FOUR UK is available to purchase online at www.four-magazine.com
and at selected retail outlets, including Selfridges, Harrods and WH
Smiths  Travel stores, as  well  as being distributed  exclusively via
NetJets private jets.