High-impact tactics to drive more sales by using marketing automation in B2B
                     High-impact  
tactics to drive  
more sales by  
using marketing 
 automation in  
B2B
Marketing automation is an  
exceptional way to engage  
customers, so companies 
are  looking for email 
marketing tools  with the 
marketing automation  
feature. Driving more sales 
is an  ultimate challenge, so 
marketers  prefer B2B 
marketing  automation over 
other  marketing strategies.
How Marketing 
Automation  Drives Sales
The marketing 
automation  feature can 
help you  streamline 
everyday  marketing 
tasks with  automation.
Lead Scoring
Lead scoring is a key  mark
eting automation  strategy 
that assigns values to  each 
of your leads according  to 
actions that customers  
have taken. A marketing  
automation tool helps you  
understand the exact 
position  of leads so you 
can easily  identify qualified 
leads.
Maximize the  
customer lifecycle
The marketing 
automation  tool gives 
you the vision to  
analyze customer data.
With elaborated
performance graphs 
and  reports, you can 
identify  the purchase 
paths of the  customers 
or leads.
Re-engage old 
leads
Marketing automation is 
just  not for nurturing new 
leads,  which is also doing a 
great job  of re-engaging 
old leads. An  email 
marketing automation  tool 
can help you send new  
content and greetings to  
existing customers at the 
right  moment.
ThAnk 
Contact you
us
+61 2 8004 5244
[email protected]
.au
https://apprevenue.io/